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Metastaq

How B2B Web3 platform design enables Fortune 500 brands to launch NFTs

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Industry:
Web3
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Corporate website design agency
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UX/UI design
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About
the project

Challenge:

The Web3 space offers many tools for individuals to mint NFTs, but no solution exists for businesses to create, mint, and release NFTs seamlessly. The challenge was to build a platform that empowers companies, without technical expertise—to manage NFT launches end-to-end, leveraging B2B Web3 platform design to bridge this gap.

Approach:

The goal was to make NFT minting fast, simple, and fully accessible to business teams, even without technical expertise. Following Ibrahum’s vision, we developed a B2B Web3 platform design that empowers Fortune 500 brands to mint NFTs through automatically generated smart contracts and launch dedicated e-stores for seamless NFT distribution.

The platform combines intuitive workflows with enterprise-grade functionality, enabling companies to manage NFT campaigns end-to-end, engage customers strategically, and leverage digital assets as a scalable business tool.

Results
200

Metastaq has acquired the top global brands as customers, like the ones with over 200 stores.

130%

The sales at IUIGA have increased by 130% since the launch of their NFT collections on Metastaq.

top 10

6isty8ight got into the top 10 collections on Opensea after launching their NFTs on Metastaq.

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The Project’s
Discovery Phase

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Design solutions

The realm of Web3 offers many solutions for momentary NFT minting for the users of marketplaces, who are always individuals but never brands. There’s not a single B2B solution that would allow businesses to create, mint, and release their NFT.

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Introducing data dashboard

Metastaq's dashboard features a compilation of useful widgets, prioritizing frequently used functions. The center holds key information like releases, NFT collection, and wallet, while KPIs and statuses are minimized and placed at the top and bottom.

How to structure NFT dashboard: the world's most complete technical guide

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No-code NFT creation & powerups

NFT minting is now incredibly quick. Users can easily drag and drop images, optionally include powerups, and customize NFT properties. Once done, minting or planning a release is possible. PowerUps are special features that can enhance NFTs. For example.

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NFT collections and API integration

NFT minting is now incredibly quick. Users can easily drag and drop images, optionally include powerups, and customize NFT properties. Once done, minting or planning a release is possible. PowerUps are special features that can enhance NFTs.

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Customizing NFTs e-store

The NFT store builder plugin allows brands to effortlessly create an e-store featuring their minted NFT collection. This enables immediate availability for purchase. The builder offers extensive settings for maximum flexibility and customization. Users need to simply select the desired NFT collection, install the template, fill in the block information, and click "publish."

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Tracking finances

We designed tabs for transactions and account billing, making it easy for financial managers and administrators to locate and export necessary information to a CSV file. Moreover, there's a wallet panel that allows users to easily top up their accounts using a USD card or cryptocurrency.

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FAQ

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How does platform design improve enterprise adoption of Web3 tools?

User-centered B2B Web3 platform design simplifies complex blockchain processes into clear, guided workflows. By reducing friction and emphasizing usability, business teams can adopt the tool quickly, minimizing training costs and accelerating campaign execution.

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What features support NFT campaign management for enterprises?

Key features include automatically generated smart contracts, NFT e-stores, batch minting, and analytics dashboards. These tools help enterprises plan, launch, and track NFT campaigns efficiently, turning complex Web3 operations into strategic business outcomes.

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Why is automated smart contract generation important for businesses?

Automated smart contracts eliminate the need for technical expertise, ensuring legal and blockchain compliance while enabling fast, secure NFT issuance. This feature allows business teams to focus on strategy and marketing rather than coding or deployment challenges.

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How can a B2B Web3 platform simplify NFT distribution for enterprises?

A well-designed platform centralizes NFT creation, smart contract generation, and e-store deployment. Businesses can manage distribution seamlessly, ensuring brand consistency and operational efficiency across multiple campaigns without relying on technical teams.

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How do enterprise brands benefit from integrated NFT e-stores?

E-stores provide a ready-to-use channel for NFT distribution, sales, and customer engagement. This integration allows brands to launch campaigns faster, maintain control over branding, and manage collections from a single, centralized platform.

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What security measures are critical in enterprise NFT platforms?

Enterprise platforms include encrypted smart contracts, secure wallets, and controlled access. Proper design ensures these security measures are embedded without complicating the user experience for business teams.

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How can NFTs be monetized strategically by enterprises?

A B2B Web3 platform enables brands to sell NFTs, bundle them with products, or use them in marketing campaigns. By linking NFTs to business objectives, companies can generate revenue, drive engagement, and create new digital asset streams.

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Brands need to connect any of the available wallets to mint NFTs. On the consumer side, though, individuals without a wallet can create a new one on the fly by using their email or social media. Alternatively, they can purchase NFTs using fiat currency and complete the entire transaction without any knowledge of Web3.

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Brands need to connect any of the available wallets to mint NFTs. On the consumer side, though, individuals without a wallet can create a new one on the fly by using their email or social media. Alternatively, they can purchase NFTs using fiat currency and complete the entire transaction without any knowledge of Web3.

The list of smart contracts on a green background

Brands need to connect any of the available wallets to mint NFTs. On the consumer side, though, individuals without a wallet can create a new one on the fly by using their email or social media. Alternatively, they can purchase NFTs using fiat currency and complete the entire transaction without any knowledge of Web3.

An assortment of crypto wallet options
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