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LEX.Art

LEX.Art Design Case Study

UI UX design for an art investment platform
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About
the project

Challenge:

Traditional art investments often left stakeholders in the dark regarding their returns. LEX Art is rewriting the script, offering investors a clear and quantifiable view of their future returns and an opportunity to get constant revenue from their investments.

Investors using the LEX platform don't merely invest in artworks; they invest in artists themselves. They enjoy a share of the proceeds from each artwork sold by an artist, as well as a percentage of the artist's entire revenue stream.

For artists, LEX provides a straightforward and effective means to raise funds and turn their passion into a sustainable source of income. It's more than art; it's about supporting and nurturing creative endeavors.

Approach:

When LEX sought out our design agency's expertise, they presented us with preliminary designs that held promise but needed refinement.

Our journey began with a project discovery phase, during which we meticulously translated the client's vision into intuitive user flows. In the process, we identified and rectified illogical elements and flows, requiring us to rethink and optimize the user experience with new features and functionalities.

Results
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The Project’s
Discovery Phase

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A graph showing the price history of an NFT, designed by Lazarev. design agency

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Two desktop interfaces showing Customer's module within Tratta app

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Two desktop screens showing the Settings module of Tratta app

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A pop-up showing how to sign an inspection results once it was completed

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A mobile version of the Daily Actions page

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Three states of the interactive widget on the homepage

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Widgets displaying various donation platforms

An interactive payment widget responds with the organization founder, Serhiy Prytula’s phrases, every time a user enters any sum of money in the donation field. Such a solution proved to be efficient, encouraging more people to donate through the widget and increasing the average contributions by almost a quarter.

The mobile version of the donation page

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The Price history section of the Redbrain website

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The scroll of the Redbrain page

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A map featuring an organized table filled with data

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Three screens featuring thread-level analysis

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Mobile screen displaying rate the teacher feature

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Interface showcasing the modules & lessons navigation

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The mobile screen showcasing the Tags functionality

Acknowledging the interconnected nature of workflows, we've introduced a powerful dependencies feature to further enhance the automation of the user experience. These dependencies establish a connection between two workflows, offering users the flexibility to select which workflow to link with. The types of dependencies include simultaneous start, immediate repeat and time delay.

Two compact pop-up windows to manage dependencies

Addressing the central challenge of managing recurrence, we aimed to create a seamless experience for setting repeated workflows. Our solution involves a full-page popup directly on the workflow page. It allows users to manage recurrences comprehensively, setting recurrence frequency, due dates, project durations, and more.

A full-screen pop-up interface for configuring recurring events

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The sidebar that appears when users click on a project task

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Brands need to connect any of the available wallets to mint NFTs. On the consumer side, though, individuals without a wallet can create a new one on the fly by using their email or social media. Alternatively, they can purchase NFTs using fiat currency and complete the entire transaction without any knowledge of Web3.

The list of smart contracts on a green background

Brands need to connect any of the available wallets to mint NFTs. On the consumer side, though, individuals without a wallet can create a new one on the fly by using their email or social media. Alternatively, they can purchase NFTs using fiat currency and complete the entire transaction without any knowledge of Web3.

An assortment of crypto wallet options
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