10+ years
of experience
in UI/UX design
in UI/UX design
/ 01
Digital product design agency
Become a client
Find your product-market fit, test fast, iterate quickly, and scale efficiently. The success of your MVP and time to market are game-changers. With the right design, you can move fast, align with business goals, and launch with impact.
- Integrate AI Technology
Empower your audience to complete tasks faster, smarter, and more efficiently using AI. Stay ahead of the curve and drive innovation in everything you do. - Build for People, Drive Revenue
Design for your audience’s preferences and behaviors. Personalize the experience to increase engagement, improve metrics, and dominate the market. - Scale and Maximize ROI
Digital design is a serious investment—but with the right strategy, it pays off. Build strategically with an MVP, hit the low-hanging fruits, and scale without draining your budget. Get results that deliver long-term ROI.
/ 01
$500M+
in funding secured
for our clients
for our clients
/ 02
120+
awards backing
our excellence
our excellence
/ 03
2015
founded, 10+ years
of experience
of experience
/ 04
San Francisco, CA
AI product design agency
/ 05
full-cycle product design
from user research to production-ready design systems
Among our clients:
Awards
& Recognition
& Recognition
Our team’s work was honored with most of the world-known trophies
120+
Awards won all time
CSS Design
Website of the year
Awwwards
Agency of the year nominee
The Webby Awards
The FWA
Awwwards
Red Dot Awards
Behance
the drum awards
How Can Our Services Help You?
Don’t settle for just a pretty interface. Focus on tackling the critical challenges that fuel your business success. From driving engagement to skyrocketing ROI, we design with your goals in mind to deliver real, measurable results.
Optimize User Engagement
Low product engagement? That’s a growth killer. We fix that with data-driven, user-centric designs that speak directly to your audience's needs. With our approach, we turn passive users into loyal fans who can’t get enough of your product.
Boost Performance and Speed
In today’s world, people won’t wait for anything. If your product is slow, you’re losing them. We design with speed in mind optimizing user interactions to ensure users stay engaged and boost your performance across the board.
Maximizing Conversions
We design with intent: guiding users toward taking action. Whether it's increasing sales, growing subscriptions, or driving more form submissions, our approach continuously pushes for higher conversion rates.
Our Approach to Digital Product Design
“Approach” is just a word. What really matters is flexibility, creativity, and the constant question: “Does this work in this case?” We personalize every sequence of activities to each project to ensure it’s perfectly aligned with your goals. That said, there are key cornerstones we never compromise on.
Innovative AI Solutions
We’re not just keeping up with the latest trends—we’re pushing boundaries. By integrating cutting-edge AI technology into your product, we unlock new levels of value and ensure you stay ahead of the competition.
People First
Our approach centers on human-first solutions that connect deeply with your audience. We build products that create lasting relationships with your users, ensuring loyalty and engagement every step of the way.
Testing & Iterations
A great design isn’t born overnight. At the start, we run as many tests as possible to catch potential issues early, avoiding costly reworks down the road. Our focus on rapid iteration ensures that your product is always improving, faster and smarter, from day one.
Case studies
Our Digital Product Design Portfolio
Each project is a testament to our ability to drive real business results. From skyrocketing ROI to doubling engagement and user adoption, every case study shows how our designs move the needle.
Our Digital Product Design Services
Lazarev’s Digital Products Design Agency: Clients’ Testimonials
Helping numerous startups get started, secure funding, and scale, we continue to drive measurable results for all of our clients.
/ 01
“Through a detailed understanding of the client’s platform, Lazarev. was able to create a clean and intuitive UI/UX design that ticked all the boxes. The team was receptive to all requirements and requests and adapted well to timeline changes. They produced accurate mockups at every iterative stage.”
/ 02
“Thanks to Lazarev.'s work, the client was highly satisfied with the UI/UX design. The team was responsive and provided updates frequently. The quality of work was impressive, and their attention to detail was highly commendable. They are professionals who are passionate about their work.”
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Industries We Revolutionize with Digital Product Design
From AI and Web3 to FinTech and Real Estate, we don’t just design for industries—we transform them. Every product we create is tailored to meet the unique demands of each sector while pushing the boundaries of innovation.
Who we are and why teams like yours work with us
We exist for B2B teams under pressure to turn an AI roadmap into visible product usage, expansion, and a safer story in front of the C‑suite and investors. If design isn’t moving revenue, adoption, or retention, it’s decoration. We design to avoid that. Since 2015, we’ve shipped 600+ products and earned 120+ awards for work on complex, data-heavy tools: fintech platforms, AI copilots, decision engines, and vertical SaaS. Our work has helped clients turn “we have AI features” into “our customers actually use and pay for them.”
We started designing AI products in 2017, long before “AI-native” became a buzzword. With 30+ AI products shipped, we focus on the hard part most teams struggle with: making complex intelligence feel simple, trustworthy, and obviously valuable in a demo, a POC, or a QBR. We’re a 40+ person team of UX strategists, product designers, and analysts who treat design as a business function. Every engagement is anchored to the metrics you care about: AI feature adoption, activation and retention in key accounts, time-to-decision in core workflows, and upgrade/expansion tied to AI-powered plans.
120+
international
industry awards
industry awards
/ 02
600+
projects
successfully completed
successfully completed
/ 03
We operate on a simple principle: if you're not measuring design against business outcomes, you're wasting money.
What sets us apart from a typical agency or a single in-house hire is pattern recognition at scale. We’ve seen what works – and what quietly kills adoption – across hundreds of AI and data-heavy products. That lets us spot failure modes early, bring proven interaction patterns to your team, and reduce the risk that your next AI release is another unused toggle in a settings menu.
We start with research not because it’s “best practice,” but because designing without understanding your users, your market, and your revenue model is just guessing with nicer pixels. From there, we collaborate with your product, AI, and design leaders to define where AI should show up, how it should behave, and how to make it obvious, safe, and monetizable.
If you’re a Head of AI, Product, or an AI-native founder who needs AI capabilities to be seen, understood, and used now, not someday, we’re built to be that partner.
The Process of Our Digital Products Design Agency
At our digital product design firm, we believe a well-oiled process is the backbone of every successful project. We don't follow a one-size-fits-all approach—our process is flexible, research-driven, and tailored to deliver real business impact.
Bring your insights, ideas, and feedback, and let’s create a product that not only works but thrives.
01
Discovering your Goals and Vision
We start by diving deep into understanding your business objectives, product vision, and the unique challenges you're facing. This step ensures we align the design with your long-term goals, helping us set the stage for a product that truly serves your business and its future growth.
02
Conducting in-depth UX Research
Next, we roll up our sleeves and dig into your target audience with thorough UX research. We analyze everything—from user behavior and preferences to pain points—uncovering the actionable insights that will fuel our design decisions. This research ensures that our design is user-centric and poised for success.
03
Building Wireframes & Prototypes
With insights in hand, we move on to wireframing and prototyping. During this phase, we develop layout concepts and map out the user journey. These prototypes serve as the blueprint, helping us test, refine, and perfect the user experience—ensuring every interaction is seamless and intuitive.
04
Crafting Visually Appealing UI Design
Design isn't just about looks—it's about making a statement. In this phase, our UI design team crafts stunning visuals that reflect your brand’s identity. We create mood boards to explore styles and build on those concepts to set the design’s tone. Every element is refined to captivate users while staying true to your brand’s design system.
05
Testing & Iterating
Before we go live, we ensure everything works flawlessly. Our team tests, iterates, and fine-tunes until we have a polished product that’s ready to provide exceptional experiences. We don’t just launch—we perfect.
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FAQ
/00-1
What does a digital product design company do?
If you are on the lookout for a product design services company, then you must first know what such companies do. A digital product design company specializes in transforming ideas into scalable digital products. At Lazarev, our team guides clients through the entire design process—from concept to launch. We offer digital product design services that include research, UI design services, and iterative development. This establishes us as a leading product design company, ensuring each digital product is user-centric and ready for success in the marketplace.
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What does a digital product designer do?
At Lazarev, our product designers go beyond crafting seamless user experiences and visually appealing interfaces. We embrace a holistic approach, integrating innovative design thinking with the latest industry trends. By leveraging creativity and strategic insights, we transform ideas into engaging digital experiences that not only captivate users but also drive measurable success in the market.
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How long does it take to design a digital product?
The timeframe for designing a digital product varies based on the complexity and scale of the project. At Lazarev, the digital product design process typically ranges from a few weeks to several months, depending on factors such as the product’s features, design revisions, and client feedback.
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What is the difference between UI and UX in digital product design?
UI (User Interface) design focuses on the visual elements, such as buttons, icons, and layouts, ensuring the product is intuitive and aesthetically pleasing. UX (User Experience) design, on the other hand, involves the overall feel of the product—how users interact with it. At Lazarev, our digital product design services integrate both UI and UX to create products that not only look good but are also easy to use.
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How can digital product design improve user engagement and retention?
By focusing on user-centric design, scalable digital products crafted by Lazarev help enhance user engagement and retention. Our digital product design services prioritize intuitive navigation, seamless interaction, and a smooth user journey. These elements lead to a product that keeps users coming back, ultimately contributing to the product's success.
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