10+ years
of experience
in UI/UX design
in UI/UX design
/ 01
Digital product consulting
Become a client
Building a digital product that actually works is no small feat. You don’t have to do it alone. Our expert consulting helps you avoid common pitfalls, integrate best practices, and refine your product’s UX—all while giving you the confidence to launch without the headache.
- Supercharge Your Product with AI
Want to level up your product with AI? We’ll guide you on where AI can deliver the most value. Our consultants will recommend the best AI solutions for your product and show you how to seamlessly integrate them. - Save Time and Money
Don’t wait until the end to realize your product needs a major overhaul. Instead of throwing away time and money fixing mistakes later, consult with us early on. - Unlock Valuable Insights
Your product doesn’t have to be limited to your industry’s norms. Get creative with our consulting! We bring in innovative ideas and strategies from other industries to give your product the edge it needs.
/ 01
$500M+
in funding secured
for our clients
for our clients
/ 02
120+
awards backing

our excellence
our excellence
/ 03
2015
founded, 10+ years
of experience
of experience
/ 04
San Francisco, CA
AI product design agency
/ 05
full-cycle product design
from user research to production-ready design systems
Among our clients:
Awards
& Recognition
& Recognition
Our team’s work was honored with most of the world-known trophies
120+
Awards won all time
CSS Design
Website of the year
Awwwards
Agency of the year nominee
The Webby Awards
The FWA
Awwwards
Red Dot Awards
Behance
the drum awards
How can our digital product consulting help you?
Think of us as your product’s GPS—keeping you on the fastest path to success. Whether you need to refine your vision, optimize your UX, or scale without breaking things, we’re here to make sure every move is strategic, efficient, and profitable.
Clarify Your Product Vision
Before you pour resources into development, let’s make sure your product actually solves the right problem. We validate your product idea, identify hidden opportunities, and ensure you have a rock-solid product-market fit before you launch.
Validate Strategy & Market Fit
Ideas are great. But will they work in the real world? We stress-test your product strategy, validate assumptions with real users, and refine your UX to eliminate friction—so you’re not guessing when you go live.
Plan for Growth Before You Need It
Scaling isn’t just about more users—it’s about keeping them. We help you build a sustainable growth strategy that drives engagement, improves retention, and sets you up for long-term success.
Approach to Product Consulting
There is no standard approach at Lazarev. We reverse-engineer your success, starting with your end goals and eliminating every bottleneck in your way. No fluff—just straight-up activities that drive growth.
Scalability First, Shortcuts Never
We don’t chase trends that do not promise value to you or your customers. Instead we build solutions that grow with you, ensuring your product scales smoothly without hitting walls later.
We’ve Got You Covered
Whether you’re validating an idea, optimizing UX, or preparing for post-launch growth, we’re in your corner with the right moves at every stage. Contact us on any stage you are and have expert help.
We Work with You
Collaboration isn’t a buzzword—it’s our playbook. We integrate directly with your team, setting up clear metrics and feedback loops so you can adapt fast, execute confidently, and keep your momentum strong.
Case studies
Portfolio with Product Consultancy Applied
Every project sharpens our expertise—and gives our clients game-changing insights. See how we’ve helped businesses validate ideas, fix bottlenecks, and scale faster. The wins, the lessons, the transformations—it’s all in our portfolio.
Digital Product Design Consulting Services
Listen to what clients say
We’ve helped countless product teams cut through the noise, solve big challenges, and gain total clarity. But don’t just listen to us—see what our clients have to say about working with our digital product design consultancy.
/ 01
"Their team helped our staff stay productive and focused on the deliverables."
/ 02
"We've been working with Lazarev. since the very series seed to series B stages of our product. It's amazing how they always research and find ideas that exceed our own initial envision!"
Industries We Shape with Product Consultancy
Every sector faces unique digital challenges. Our strategic digital product design consulting brings clarity and direction across diverse industries, turning complexity into opportunity.
Who we are and why teams like yours work with us
We exist for B2B teams under pressure to turn an AI roadmap into visible product usage, expansion, and a safer story in front of the C‑suite and investors. If design isn’t moving revenue, adoption, or retention, it’s decoration. We design to avoid that. Since 2015, we’ve shipped 600+ products and earned 120+ awards for work on complex, data-heavy tools: fintech platforms, AI copilots, decision engines, and vertical SaaS. Our work has helped clients turn “we have AI features” into “our customers actually use and pay for them.”
We started designing AI products in 2017, long before “AI-native” became a buzzword. With 30+ AI products shipped, we focus on the hard part most teams struggle with: making complex intelligence feel simple, trustworthy, and obviously valuable in a demo, a POC, or a QBR. We’re a 40+ person team of UX strategists, product designers, and analysts who treat design as a business function. Every engagement is anchored to the metrics you care about: AI feature adoption, activation and retention in key accounts, time-to-decision in core workflows, and upgrade/expansion tied to AI-powered plans.
120+
international
industry awards
industry awards
/ 02
600+
projects
successfully completed
successfully completed
/ 03
We operate on a simple principle: if you're not measuring design against business outcomes, you're wasting money.
What sets us apart from a typical agency or a single in-house hire is pattern recognition at scale. We’ve seen what works – and what quietly kills adoption – across hundreds of AI and data-heavy products. That lets us spot failure modes early, bring proven interaction patterns to your team, and reduce the risk that your next AI release is another unused toggle in a settings menu.
We start with research not because it’s “best practice,” but because designing without understanding your users, your market, and your revenue model is just guessing with nicer pixels. From there, we collaborate with your product, AI, and design leaders to define where AI should show up, how it should behave, and how to make it obvious, safe, and monetizable.
If you’re a Head of AI, Product, or an AI-native founder who needs AI capabilities to be seen, understood, and used now, not someday, we’re built to be that partner.
The process behind digital design consulting
We don’t believe in rigid, one-size-fits-all consulting. Instead, we focus on the essential actions every successful product needs—tailored to your unique challenges, expectations, and goals.
You’re in the driver’s seat with us, shaping the strategy, making key decisions, and turning insights into action.
01
Discovery & Strategy
We analyze your business goals, user needs, and market landscape to get a clear picture of what you’re working with and where you want to go.
02
Evaluation & Validation
We assess your solutions against real data and best practices, using proven testing methods to make sure they’ll work before you invest further.
03
Design Documentation
All insights, findings, and recommendations are delivered in a structured format, giving you a clear path forward with actionable next steps.
04
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book a call
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FAQ
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How does your digital product insight consultant differ from regular design services?
Our digital product design consulting focuses on strategic guidance rather than just execution. While traditional design services deliver specific assets or interfaces, our consulting helps teams make better design decisions, build effective processes, and create sustainable strategies. We work alongside leadership to understand business goals, establish frameworks for success, and guide teams in implementing effective design practices. Think of us as strategic advisors who help you make informed decisions about your product's design direction rather than just pixel-perfect executors.
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What deliverables can we expect from design consulting services?
The deliverables of digital product design consulting services go beyond traditional design assets. You'll receive digital product strategy and consulting, decision-making frameworks, and actionable recommendations backed by research and analysis. This typically includes design strategy documents, implementation guidelines, measurement frameworks, and workshop outcomes. But more importantly, you get ongoing guidance that helps your team build better products consistently. We focus on transferring knowledge and building capabilities within your team, ensuring long-term success.
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How long does the consulting engagement typically last?
Every product challenge is unique, but most strategic engagements run between 1-12 weeks. We start with a focused discovery phase to understand your challenges, then move into strategy development and implementation guidance. The length depends on your goals - some teams need quick strategic direction, while others benefit from longer-term guidance through implementation. We're flexible and can adjust our involvement based on your team's needs and the complexity of your challenges.
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