9+ years
Of experience
in UI/UX design
in UI/UX design
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Santa Cruz web design that solves real business problems
Get Your Free Design Consultation
Your current platform was built for yesterday’s users. We helped legacy SaaS tools evolve reducing churn by 23% and tripling retention with predictive UX logic. Let’s modernize yours, too.
Why Santa Cruz companies can’t afford bad UX
In Santa Cruz’s fast-evolving tech and e-commerce landscape, UX is a revenue multiplier. Slow onboarding, unclear flows, or generic interfaces quietly kill conversion and retention. At Lazarev.agency, we design product experiences that fix these leaks before they cost you growth.
Our work has driven 300% conversion lifts, 130% sales growth, and millions in funding for product-led businesses. We redesign UX to reduce cognitive friction, shape user behavior, and unlock value at every touchpoint. Because in Santa Cruz, your users won't wait and neither should your UX.
Who we build for
We bring interface clarity to industries that can’t afford confusion.
Case studies
See what we’ve built: our web design portfolio
Clean UX. Strong UI. Smarter product strategy.
Crafting impactful products with Santa Cruz web design services
Our services are tailored for founders and teams building serious digital products. Through Santa Cruz web design, we help you validate ideas, shape features, and launch faster without sacrificing usability or future scalability. Product thinking is at the core of everything we do.
AI-powered onboarding flows
We design onboarding that learns as users move. With AI-driven cues and adaptive steps, every journey feels personalized from the start.
Prompt architecture for AI tools
We engineer the logic behind every input and output. From voice to text, we make sure your AI speaks the way users think.
Interface logic design
Good UI starts with structure. We map decisions, define edge cases, and shape flows that support user goals without friction.
Cross-platform consistency
We design once and scale across web, mobile, and custom environments. The result is a seamless experience that feels native everywhere.
Usability testing in the wild
We test beyond the lab. Real users, real environments, real feedback. So your product performs in life.
Real words from real clients
We don’t need to brag. Our clients do it for us.
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I've never worked with a vendor operating so well, especially on a creative job.
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Lazarev is top-notch in what they do and they charge accordingly.
Our office
Crafting digital experiences in Santa Cruz: our story
At Lazarev.agency, we design websites that capture Santa Cruz’s blend of creativity and coastal energy. From local startups to established businesses, we build digital platforms that feel fresh, authentic, and built to engage.
120+
International industry awards
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600+
Successful
projects completed
projects completed
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Lazarev.agency creates modern, high-performing websites for Santa Cruz businesses ready to grow.
Our process is simple: listen first, then design experiences that connect. With smart UX, clean UI, and strategies that scale, we create sites that look sharp and perform seamlessly.
At Lazarev.agency, we don’t just design for Santa Cruz businesses. We help them stand out and grow in a market that values both originality and impact.
Our approach to web design Santa Cruz
We bring clarity to messy products. We audit, reframe, and rebuild based on what users actually need. Our process shortens time-to-launch while improving usability. No guesswork, no fluff, just outcomes that move metrics.
We understand that a well-structured and expertly managed design process is the cornerstone of a successful project.
01
Discovering your
goals and vision
Our journey begins with in-depth consultations where we attentively listen to your goals, preferences, and ideas. This initial step allows us to fully comprehend your vision, ensuring that the designs we create resonate with your target audience and align seamlessly with your project's objectives.
02
Creating informational architecture
Our talented team moves on to structuring the content and creating the framework for your website. This crucial step ensures that the layout and navigation are intuitive and user-friendly.
03
Building wireframes
& prototypes
We concentrate on crafting visually stunning designs that mirror your brand's identity while prioritizing a seamless user experience. These design concepts are then transformed into interactive prototypes, offering you an insightful preview of how your website will function.
04
Development
on Webflow
Our skilled developers step in to transform your design into a tangible reality. They leverage Webflow to create a website that not only operates smoothly but also looks exceptional on all devices. Plus, it is easy to use and can be edited without technical expertise.
05
Testing and
iterating
Quality assurance takes center stage. We meticulously test your website, identifying and rectifying any issues to ensure flawless performance and increase your convesrions.
Our clients
Whether you're an AI startup aiming for Series D or an established brand seeking a digital transformation, our award-winning team will take your user-experience to the next level.
We enhanced the UX for advanced Shopify analytics, helping Peel raise $5M and leading to its acquisition by Shopify.
Streamlining Boeing’s blueprint approval process, we optimized and simplified company-wide procedures.
Supporting Blade’s marketing activities in the US and Europe, we boosted their market presence and engagement.
We transformed internal communication and onboarding at Hewlett Packard by creating a series of engaging motion reels, making the training process more effective.
Designed an AI + News platform for content company founded by Patric Bet-David.
Improving UX on Corel Draw’s landing pages, we enhanced user experience and engagement.
Creating a new learning experience for Abu Dhabi University, we drove educational innovation and engagement.
Designing digital campaigns for Merkle, we attracted more customers and drove engagement.
We uplifted Sopra Banking Software website design system for scalability, enhancing their digital presence.
Golden standard in UX + AI
Look, we’ve been designing AI experiences since 2017, and we’re not just dabbling in it; we’re dominating. We’ve tackled Adtech, Salestech, Fintech, Legaltech, Media — you name it.
Want to see how we do it?
Want to see how we do it?
Check our UX + AI innovations here
Awards
& Recognition
& Recognition
Our team’s work was honored with most of the world-known trophies
120+
Awards won all time
CSS Design
Website of the year
Awwwards
Site of the year nominee
The Webby Awards
The FWA
Awwwards
Red Dot Awards
Behance
The Drum Awards
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FAQ
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Do you work with small or mid-sized businesses in Santa Cruz?
Yes. In fact, we’re built for it. While many agencies in Santa Cruz serve smaller businesses with care, Lazarev.agency adds product-level strategy, custom UX, and conversion-focused design to help those businesses scale with confidence.
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What makes your ecommerce design approach different?
Many local agencies offer ecommerce setups. We focus on ecommerce systems that drive revenue. From optimized product layouts to mobile-friendly checkout flows and analytics-ready frameworks, we design to sell, not just to look good.
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Can your design team support nonprofit organizations?
Yes. We've worked with mission-driven teams that need intuitive, accessible, and emotionally resonant sites. Whether you're community-focused or donation-driven, we will be your great partners and design experiences that respect your users and support your impact.
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What’s your process for working with local businesses in Santa Cruz County?
It starts with a discovery session where we understand your goals, audience, and brand. From there, we guide you through a structured process — strategy, UX, creative design, development, and launch. Always with clear communication and full transparency.
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How do I know if Lazarev.agency is a good fit for my project?
If you’re looking for more than a Squarespace template and want a strategic partner who understands business goals, user behavior, and design execution — we’re it. We’ve helped small teams turn websites into growth engines, and we can do the same for you.
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Let’s design something fresh for Santa Cruz.
Message in,
reply out!
You'll have a reply within
a blink of a two-business-days-eye.
Start a project:
hello@lazarev.agency
Partner with us:
promo@lazarev.agency
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hr@lazarev.agency
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