How Lazarev.agency redesigned Bluwalk to get car-less drivers earning across the gig economy faster

Lazarev.agency made Bluwalk's dashboard the single control center for drivers working across several ride-hailing and delivery services. Before, a driver's income was split across separate apps. No single screen showed total take-home, and every payout check meant switching services and extra admin work. 

We pulled the key data onto one screen: total and net earnings across services, an income feed by company, live partner connection statuses, and the active rental. A driver now reads the combined net profit and gets paid without leaving Bluwalk. 

Because the whole work life lives on one platform, Bluwalk becomes the place drivers run their earnings from, which lifts retention and repeat use.

On Bluwalk's Partners page, Lazarev.agency gave drivers a marketplace of every ride-hailing and delivery service they can join. A driver without a car does not know which services are hiring or what each one requires. 

We laid out each partner with its live status, filters for availability and activity, and a direct path to check requirements and apply. From one page, a driver applies to several services in a single sitting. The more services a driver takes on, the more they earn. A longer partner list gives Bluwalk more ways to draw sign-ups into active work.

Lazarev.agency put vehicle rental directly inside Bluwalk, so a driver with no car can get one without going to a separate rental company. Without a vehicle, a would-be driver cannot take a single ride-hailing or delivery job, the hardest barrier to entering gig work. 

On the redesigned platform, a driver books a car and reviews its full details before committing. The same section tracks current and past rentals with a date search and puts in-app support one tap away if something goes wrong on the road. 

Access to a car separates a sign-up from a working driver, and Bluwalk now supplies that car itself.

Getting legally cleared to drive is where first-timers drop out, so Lazarev.agency shaped Bluwalk's Requirements section to carry them through it. They do not know which license a service needs, and a document photographed wrong comes back rejected, so approval drags on for days. 

Bluwalk now spells out what each partner requires, links straight to training for a license like the TVDE, and guides a driver to submit documents right the first time. Fewer rejected uploads mean a driver clears compliance and reaches a first paying job sooner. Cutting those rejections keeps more first-timers moving into legal, paid work.

Lazarev.agency set Bluwalk up with a data-driven growth program to move the business numbers a cosmetic redesign leaves untouched. 

We read driver behavior in Amplitude to find which product interactions drove activation, engagement, and retention, then ran a monthly cycle: pick one metric, onboarding completion, time to first job, or earnings engagement, and optimize the product against it. The cycles delivered measurable gains within weeks of each change.