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Retention gains our clients measured
Retention is the real test of whether a product earned a place in someone's routine: acquisition brings people in once, retention is what makes them come back without being nudged. The cases below show where that habit was breaking down and what changed in the product to rebuild it.
How platform design gave Vessel Finance an edge in winning deal
Vessel Finance had the analytics engine, but users still preferred spreadsheets. Lazarev.agency redesigned the platform around how investors actually evaluate vessel acquisitions, transforming a complex financial model into a guided decision-making experience built for high-stakes maritime investments.
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How Lazarev.agency designed Conscious Baboon, a four-pillar wellness app, for lasting retention
Conscious Baboon transformed holistic wellness into a habit people could sustain. Lazarev.agency designed a four-pillar wellness experience that combines personalized plans, daily progress loops, and expert guidance to keep users engaged, balanced, and motivated over the long term.
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How Fitfully's redesign made live data the reason users come back
Fitfully turned every workout into a personalized, data-driven experience. Lazarev.agency designed a live fitness platform where real-time performance, personalized training plans, and visible progress motivate members to return, build habits, and stay subscribed.
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How Aerie's redesigned art marketplace lifted engagement on both sides
Aerie turned a closed, instinct-driven art market into a two-sided marketplace where artists monetize their work and investors trade it like a real asset. Lazarev.agency's redesign paired data-rich analytics and provenance dossiers with curated live auctions — so every high-value deal stays on the platform.
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How platform design gave Vessel Finance an edge in winning deal
Vessel Finance had the analytics engine, but users still preferred spreadsheets. Lazarev.agency redesigned the platform around how investors actually evaluate vessel acquisitions, transforming a complex financial model into a guided decision-making experience built for high-stakes maritime investments.
View case
How Lazarev.agency designed Conscious Baboon, a four-pillar wellness app, for lasting retention
Conscious Baboon transformed holistic wellness into a habit people could sustain. Lazarev.agency designed a four-pillar wellness experience that combines personalized plans, daily progress loops, and expert guidance to keep users engaged, balanced, and motivated over the long term.
View case
How Fitfully's redesign made live data the reason users come back
Fitfully turned every workout into a personalized, data-driven experience. Lazarev.agency designed a live fitness platform where real-time performance, personalized training plans, and visible progress motivate members to return, build habits, and stay subscribed.
View case
How Aerie's redesigned art marketplace lifted engagement on both sides
Aerie turned a closed, instinct-driven art market into a two-sided marketplace where artists monetize their work and investors trade it like a real asset. Lazarev.agency's redesign paired data-rich analytics and provenance dossiers with curated live auctions — so every high-value deal stays on the platform.
View case
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