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Usability

Usability improvements users noticed

Usability is invisible when it works and infuriating when it doesn't. These cases cover usability issues we found in testing and what changed afterward.

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Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Digital transformation

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

10 Aug 26

Voice AI video editor app design: how we shipped Elva's brand, onboarding, and agentic editing flow

Lazarev.agency designed Elva, a voice-first AI video editor — brand, UX, UI, onboarding, monetization — as one launch. Webby Winner, Best Visual UI in AI.

View case
Elva's video picker screen surrounded by floating glass bubbles with chromatic aberration

Scaleups

Commerce

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Branding

Growth

Usability

Conversion

Revenue

Retention

Commerce

03 Aug 26

How we helped a premier fine wine retailer boost add-to-basket rate by 65% with a mobile-first redesign

Explore how Hedonism Wines boosted add-to-basket rates 65% with mobile-first redesign & improved UX.

View case
Logo of Hedonism Wines featuring a stylized figure enjoying wine amidst grapevine motifs, with the brand name prominently displayed.

Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

31 Jul 26

How we built an AI media platform that reached 85k users in its first month

See how VTnews.ai, a news platform exposing media bias, reached 85k users in the first month after Lazarev.agency helped to redesign the platform.

View case
How we built an AI media platform that reached 85k users in its first month

Scaleups

Commerce

Logistics

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Usability

Conversion

Revenue

Efficiency

Commerce

Logistics

27 Jul 26

How we enhanced conversion rates and product discovery for a leading US tire retailer

Discover how Lazarev.agency redesigned Priority Tire’s ecommerce UX to boost conversions, simplify product discovery, and create faster, smarter buying journeys for complex product selection.

View case
Logo design for "Priority Tire," featuring a sleek tire with an elegant wheel on a dark background.

Startups

SaaS

UX research

Web design

Product design

Redesign

Digital transformation

Growth

Usability

Funding

SaaS

24 Jul 26

How AI marketing platform redesign helped Fieldstream secure $3.8M in pre-seed funding

Fieldstream had powerful AI underneath but friction at the surface. Lazarev.agency redesigned the platform into a structured decision system that helped marketers plan faster, stay inside the product, and supported Fieldstream’s $3.8M pre-seed raise.

View case
Angled desktop monitor displaying the Fieldstream analytics dashboard with marketing KPIs and performance graphs on a purple background.

Startups

Media

Web3

Fintech

UI/UX design

UX research

Product design

Digital transformation

Growth

Usability

Efficiency

Media

Web3

Fintech

16 Jul 26

How we turned Blockbeat into a real-time crypto decision platform for traders

AI-powered crypto trading terminal that provides traders with continuously updated, streamlined, and distilled data throughout the day.

View case
User interface for the crypto trading platform by Lazarev.agency

Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Digital transformation

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

10 Aug 26

Voice AI video editor app design: how we shipped Elva's brand, onboarding, and agentic editing flow

Lazarev.agency designed Elva, a voice-first AI video editor — brand, UX, UI, onboarding, monetization — as one launch. Webby Winner, Best Visual UI in AI.

View case
Elva's video picker screen surrounded by floating glass bubbles with chromatic aberration

Scaleups

Commerce

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Branding

Growth

Usability

Conversion

Revenue

Retention

Commerce

03 Aug 26

How we helped a premier fine wine retailer boost add-to-basket rate by 65% with a mobile-first redesign

Explore how Hedonism Wines boosted add-to-basket rates 65% with mobile-first redesign & improved UX.

View case
Logo of Hedonism Wines featuring a stylized figure enjoying wine amidst grapevine motifs, with the brand name prominently displayed.

Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

31 Jul 26

How we built an AI media platform that reached 85k users in its first month

See how VTnews.ai, a news platform exposing media bias, reached 85k users in the first month after Lazarev.agency helped to redesign the platform.

View case
How we built an AI media platform that reached 85k users in its first month

Scaleups

Commerce

Logistics

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Usability

Conversion

Revenue

Efficiency

Commerce

Logistics

27 Jul 26

How we enhanced conversion rates and product discovery for a leading US tire retailer

Discover how Lazarev.agency redesigned Priority Tire’s ecommerce UX to boost conversions, simplify product discovery, and create faster, smarter buying journeys for complex product selection.

View case
Logo design for "Priority Tire," featuring a sleek tire with an elegant wheel on a dark background.

Startups

SaaS

UX research

Web design

Product design

Redesign

Digital transformation

Growth

Usability

Funding

SaaS

24 Jul 26

How AI marketing platform redesign helped Fieldstream secure $3.8M in pre-seed funding

Fieldstream had powerful AI underneath but friction at the surface. Lazarev.agency redesigned the platform into a structured decision system that helped marketers plan faster, stay inside the product, and supported Fieldstream’s $3.8M pre-seed raise.

View case
Angled desktop monitor displaying the Fieldstream analytics dashboard with marketing KPIs and performance graphs on a purple background.

Startups

Media

Web3

Fintech

UI/UX design

UX research

Product design

Digital transformation

Growth

Usability

Efficiency

Media

Web3

Fintech

16 Jul 26

How we turned Blockbeat into a real-time crypto decision platform for traders

AI-powered crypto trading terminal that provides traders with continuously updated, streamlined, and distilled data throughout the day.

View case
User interface for the crypto trading platform by Lazarev.agency

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