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Design system

Design system foundations we set up

A design system is the shared vocabulary a product team designs and builds from, so every new screen inherits decisions. The cases below show design system work at different stages, from a first component library to governance for several teams shipping at once.

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Scaleups

Commerce

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Branding

Growth

Usability

Conversion

Revenue

Retention

Commerce

03 Aug 26

How we helped a premier fine wine retailer boost add-to-basket rate by 65% with a mobile-first redesign

Explore how Hedonism Wines boosted add-to-basket rates 65% with mobile-first redesign & improved UX.

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Logo of Hedonism Wines featuring a stylized figure enjoying wine amidst grapevine motifs, with the brand name prominently displayed.

Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

31 Jul 26

How we built an AI media platform that reached 85k users in its first month

See how VTnews.ai, a news platform exposing media bias, reached 85k users in the first month after Lazarev.agency helped to redesign the platform.

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How we built an AI media platform that reached 85k users in its first month

Scaleups

Media

UI/UX design

UX research

Design system

Redesign

Branding

Growth

Retention

Media

31 Jul 26

How our redesign grew AfroTech from 500 to 20,000 users

AfroTech evolved from a media platform into a thriving technology community. Lazarev.agency designed a scalable digital ecosystem that helped grow the audience from 500 to 20,000 members while supporting new media formats, events, and five sub-brands under one unified experience.

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Afrotech desktop homepage mockup shows a featured entertainment news article, celebrity image, latest story cards, and a newsletter signup section in a bold green, black, and white visual style.

Scaleups

Commerce

Logistics

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Usability

Conversion

Revenue

Efficiency

Commerce

Logistics

27 Jul 26

How we enhanced conversion rates and product discovery for a leading US tire retailer

Discover how Lazarev.agency redesigned Priority Tire’s ecommerce UX to boost conversions, simplify product discovery, and create faster, smarter buying journeys for complex product selection.

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Logo design for "Priority Tire," featuring a sleek tire with an elegant wheel on a dark background.

Startups

AI

Commerce

UI/UX design

Web design

Design system

Revenue

Recognition

AI

Commerce

22 Jul 26

How we made AI fashion tech click with buyers instantly

Discover how Lazarev.agency designed Mannequin's story-driven website showcasing AI garments with 2D assets.

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Branding visual on a purple gradient: a person in a white top with "Mannequin® Technologies" in yellow text across their face.

Startups

Commerce

Health

UI/UX design

UX research

Web design

Design system

Digital transformation

Branding

Revenue

Efficiency

Commerce

Health

17 Jul 26

How Matta's marketplace design reshaped chemical sourcing and purchasing across Africa

Matta set out to organize one of Africa’s most fragmented procurement markets. Lazarev.agency designed a trust-first B2B marketplace that streamlined chemical sourcing, kept transactions on-platform, and helped Matta secure an early leadership position in a market still run through disconnected channels.

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Matta marketplace homepage displayed on a laptop, featuring chemical discovery search, supplier navigation, and molecular-inspired visuals for industrial raw material sourcing.

Scaleups

SaaS

AI

Product design

Redesign

Design system

Digital transformation

UI/UX design

Retention

SaaS

AI

25 Aug 25

How Lazarev.agency redesigned Xceed365 into an HR and payroll command center enterprises trust

Xceed365 transformed fragmented HR operations into a unified enterprise command center. Lazarev.agency redesigned the AI-powered platform around payroll, leave, compliance, and employee management, helping HR teams make faster, more confident decisions from a single workspace.

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Rope-wrapped laptop displaying the Xceed365 HR and payroll dashboard, symbolizing a constrained legacy system
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