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Startups we worked with early

Startups have to make product decisions before there's enough evidence to justify them, then live with those decisions for years. The cases below cover startups we worked with at exactly that point, when speed and reversibility mattered as much as craft.

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Startups

AI

Media

Web design

Design system

Branding

Growth

Conversion

Revenue

AI

Media

02 Apr 26

How we built a brand that put AI Infra Summit on the map

AI Infra Summit built a brand as ambitious as the community behind it. Lazarev.agency created a scalable identity system that made the conference instantly recognizable across every touchpoint, from digital campaigns to the event venue itself, while supporting growth edition after edition.

View case
Abstract AI Infra Summit graphic with oversized neon yellow geometric typography and line patterns layered over a bright orange background.

Startups

Travel

UI/UX design

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Usability

Conversion

Efficiency

Travel

16 Mar 26

How we helped a TravelTech company redefine flight search through comfort and clarity

Explore TravelTech search experience refined for speed, clarity, and smoother traveler decisions.

View case
An airplane on the runway with various flight tickets showing prices and options labeled "Better," "Cheaper," and "Better and Cheaper."

Startups

Commerce

UI/UX design

UX research

Web design

Design system

Redesign

Branding

Conversion

Revenue

Commerce

19 Feb 26

How we designed a B2B e-commerce website that boosts engagement and drives revenue

See how this top Etsy seller reduced churn & boosted revenue with modern branding & improved usability.

View case
How we designed a B2B e-commerce website that boosts engagement and drives revenue

Startups

Web3

Fintech

UI/UX design

UX research

Design system

Product design

Redesign

Digital transformation

Branding

AI product design

Growth

Usability

Conversion

Retention

Web3

Fintech

16 Feb 26

How we designed a crypto wallet that wins first-time users and retains pros

See how Lazarev.agency created an intuitive crypto wallet driving mass adoption with simplified onboarding & UX.

View case
Smartphone on a dark green background showing a finance app with a $8,949.12 balance and action buttons.

Startups

SaaS

Health

UI/UX design

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

SaaS

Health

12 Feb 26

How we helped a wellness platform boost engagement and secure $3.1m for expansion

See how WellSet boosted engagement 75% & raised $3.1M with our user-centric wellness platform redesign.

View case
Woman in white activewear seated in a yoga pose, overlaid with floating fitness-tracking stat cards and charts on a soft green background.

Startups

AI

Edtech

UI/UX design

UX research

Web design

Design system

Redesign

AI product design

Growth

Conversion

Revenue

AI

Edtech

22 Jan 26

How we helped EdTech AI company accelerate product growth

See how HITA accelerated growth by redesigning landing pages & building a comprehensive research framework.

View case
Hita AI laptop on a lime-green background showing a website homepage headlined "The AI-powered learning platform" with device mockups.

Startups

AI

Media

Web design

Design system

Branding

Growth

Conversion

Revenue

AI

Media

02 Apr 26

How we built a brand that put AI Infra Summit on the map

AI Infra Summit built a brand as ambitious as the community behind it. Lazarev.agency created a scalable identity system that made the conference instantly recognizable across every touchpoint, from digital campaigns to the event venue itself, while supporting growth edition after edition.

View case
Abstract AI Infra Summit graphic with oversized neon yellow geometric typography and line patterns layered over a bright orange background.

Startups

Travel

UI/UX design

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Usability

Conversion

Efficiency

Travel

16 Mar 26

How we helped a TravelTech company redefine flight search through comfort and clarity

Explore TravelTech search experience refined for speed, clarity, and smoother traveler decisions.

View case
An airplane on the runway with various flight tickets showing prices and options labeled "Better," "Cheaper," and "Better and Cheaper."

Startups

Commerce

UI/UX design

UX research

Web design

Design system

Redesign

Branding

Conversion

Revenue

Commerce

19 Feb 26

How we designed a B2B e-commerce website that boosts engagement and drives revenue

See how this top Etsy seller reduced churn & boosted revenue with modern branding & improved usability.

View case
How we designed a B2B e-commerce website that boosts engagement and drives revenue

Startups

Web3

Fintech

UI/UX design

UX research

Design system

Product design

Redesign

Digital transformation

Branding

AI product design

Growth

Usability

Conversion

Retention

Web3

Fintech

16 Feb 26

How we designed a crypto wallet that wins first-time users and retains pros

See how Lazarev.agency created an intuitive crypto wallet driving mass adoption with simplified onboarding & UX.

View case
Smartphone on a dark green background showing a finance app with a $8,949.12 balance and action buttons.

Startups

SaaS

Health

UI/UX design

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

SaaS

Health

12 Feb 26

How we helped a wellness platform boost engagement and secure $3.1m for expansion

See how WellSet boosted engagement 75% & raised $3.1M with our user-centric wellness platform redesign.

View case
Woman in white activewear seated in a yoga pose, overlaid with floating fitness-tracking stat cards and charts on a soft green background.

Startups

AI

Edtech

UI/UX design

UX research

Web design

Design system

Redesign

AI product design

Growth

Conversion

Revenue

AI

Edtech

22 Jan 26

How we helped EdTech AI company accelerate product growth

See how HITA accelerated growth by redesigning landing pages & building a comprehensive research framework.

View case
Hita AI laptop on a lime-green background showing a website homepage headlined "The AI-powered learning platform" with device mockups.
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