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Commerce

Commerce projects measured in orders

Commerce is one of the few areas where a design decision shows up directly in revenue, since every unclear step has a cost you can count. The cases below cover commerce work where the interface had to hold up against that math.

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Scaleups

Commerce

B2B SaaS & tools

Product design

UI/UX design

Design system

Sales & revenue

Commerce

B2B SaaS & tools

02 Oct 25

How our marketplace design helped Kingpin connect brands and retailers worldwide

Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

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Kingpin wholesale marketplace homepage with the headline "Let's reshape the future of wholesale together" and separate "I'm a Brand" and "I'm a Retailer" sign-up paths.

Startups

Commerce

Fintech

Product design

Redesign

UI/UX design

Growth & engagement

Commerce

Fintech

15 Sep 25

How Aerie's redesigned art marketplace lifted engagement on both sides

Aerie turned a closed, instinct-driven art market into a two-sided marketplace where artists monetize their work and investors trade it like a real asset. Lazarev.agency's redesign paired data-rich analytics and provenance dossiers with curated live auctions — so every high-value deal stays on the platform.

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Horizontal cover image of fanned Aerie artwork cards floating over a dark teal grid scattered with small portrait thumbnails, the front card showing "The Make Believer (2009)" by Lennon Montgomery at a $56,890 starting price.

Startups

Commerce

Redesign

Product design

UI/UX design

Digital transformation

Conversion

Retention

Commerce

11 Sep 25

How Lazarev.agency rebuilt Big Green Banners into a self-serve banner ordering platform

Big Green Banners turned custom printing into a self-serve digital experience. Lazarev.agency redesigned the ordering platform with guided product configuration, artwork uploads, and real-time order tracking, making banner purchases faster, more accurate, and easier to repeat.

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Big Green Banners homepage on a laptop with a Build Your Banners call to action.

Scaleups

Commerce

Product design

Redesign

UI/UX design

Digital transformation

Conversion

Commerce

04 Sep 25

How Lazarev.agency redesigned Dirs21 to win more direct hotel bookings

Dirs21 transformed direct hotel booking into a fast, confidence-building experience. Lazarev.agency redesigned the booking journey to guide guests from room selection to payment with clear pricing, intuitive navigation, and a seamless checkout across every device, helping hotels capture more direct reservations.

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Dirs21 booking app on a laptop showing the availability step with room results and a live booking summary.

Startups

Commerce

Redesign

Web design

Branding

UI/UX design

Conversion

Commerce

18 Aug 25

How Lazarev.agency redesigned Chuvachi into a furniture brand shoppers trust with high-value orders

Chuvachi transformed online furniture shopping into a premium buying experience. Lazarev.agency redesigned the ecommerce platform with editorial product storytelling, immersive imagery, and a transparent purchasing journey that helps customers confidently invest in high-value furniture online.

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Chuvachi furniture e-commerce product page on a laptop, showing a pendant lamp with specifications and buying options.

Enterprises

Commerce

Redesign

UI/UX design

Web design

Design system

Digital transformation

Conversion

Commerce

03 Aug 26

How we helped a premier fine wine retailer boost add-to-basket rate by 65% with a mobile-first redesign

Explore how Hedonism Wines boosted add-to-basket rates 65% with mobile-first redesign & improved UX.

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Logo of Hedonism Wines featuring a stylized figure enjoying wine amidst grapevine motifs, with the brand name prominently displayed.

Enterprises

Commerce

Redesign

UI/UX design

Web design

Digital transformation

Conversion

Commerce

27 Jul 26

How we enhanced conversion rates and product discovery for a leading US tire retailer

Discover how Lazarev.agency redesigned Priority Tire’s ecommerce UX to boost conversions, simplify product discovery, and create faster, smarter buying journeys for complex product selection.

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Logo design for "Priority Tire," featuring a sleek tire with an elegant wheel on a dark background.

Startups

Commerce

B2B SaaS & tools

Product design

UX research & strategy

Web design

UI/UX design

Branding

Growth & engagement

Commerce

B2B SaaS & tools

17 Jul 26

How Matta's marketplace design reshaped chemical sourcing and purchasing across Africa

Matta set out to organize one of Africa’s most fragmented procurement markets. Lazarev.agency designed a trust-first B2B marketplace that streamlined chemical sourcing, kept transactions on-platform, and helped Matta secure an early leadership position in a market still run through disconnected channels.

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Matta marketplace homepage displayed on a laptop, featuring chemical discovery search, supplier navigation, and molecular-inspired visuals for industrial raw material sourcing.

Scaleups

Commerce

Redesign

Web design

UI/UX design

Growth & engagement

Conversion

Commerce

04 Jun 26

How MARIEMUR doubled engagement with luxury fashion e-commerce UX design

MARIEMUR didn’t have a traffic problem — it had a choice overload problem. Lazarev.agency transformed the luxury shopping experience with a curated, emotion-led journey that doubled engagement, increased product interaction, and turned browsing into buying intent.

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A bold editorial-style fashion collage featuring multiple photographs of women modeling revealing lingerie and bodywear against vibrant colored backgrounds.

Scaleups

Commerce

B2B SaaS & tools

UI/UX design

Web design

Redesign

Conversion

Funding raised

Commerce

B2B SaaS & tools

02 Jun 26

How we boosted growth for an e-commerce analytics platform, driving $5M funding and Shopify acquisition

We refined Peel’s UX and navigation, boosting feature clarity and contributing to $5M funding and a Shopify acquisition.

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A dashboard displaying daily updates for Acme Corp, showing revenue, metrics, and a price chart with recent trends.

Startups

Commerce

Redesign

Product design

UI/UX design

Design system

Conversion

Commerce

16 Mar 26

How we helped a TravelTech company redefine flight search through comfort and clarity

Explore TravelTech search experience refined for speed, clarity, and smoother traveler decisions.

View case
An airplane on the runway with various flight tickets showing prices and options labeled "Better," "Cheaper," and "Better and Cheaper."

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