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Design system

Design system foundations we set up

A design system is the shared vocabulary a product team designs and builds from, so every new screen inherits decisions. The cases below show design system work at different stages, from a first component library to governance for several teams shipping at once.

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Scaleups

Commerce

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Branding

Growth

Usability

Conversion

Revenue

Retention

Commerce

03 Aug 26

How we helped a premier fine wine retailer boost add-to-basket rate by 65% with a mobile-first redesign

Explore how Hedonism Wines boosted add-to-basket rates 65% with mobile-first redesign & improved UX.

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Logo of Hedonism Wines featuring a stylized figure enjoying wine amidst grapevine motifs, with the brand name prominently displayed.

Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

31 Jul 26

How we built an AI media platform that reached 85k users in its first month

See how VTnews.ai, a news platform exposing media bias, reached 85k users in the first month after Lazarev.agency helped to redesign the platform.

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How we built an AI media platform that reached 85k users in its first month

Scaleups

Media

UI/UX design

UX research

Design system

Redesign

Branding

Growth

Retention

Media

31 Jul 26

How our redesign grew AfroTech from 500 to 20,000 users

AfroTech evolved from a media platform into a thriving technology community. Lazarev.agency designed a scalable digital ecosystem that helped grow the audience from 500 to 20,000 members while supporting new media formats, events, and five sub-brands under one unified experience.

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Afrotech desktop homepage mockup shows a featured entertainment news article, celebrity image, latest story cards, and a newsletter signup section in a bold green, black, and white visual style.

Scaleups

Commerce

Logistics

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Usability

Conversion

Revenue

Efficiency

Commerce

Logistics

27 Jul 26

How we enhanced conversion rates and product discovery for a leading US tire retailer

Discover how Lazarev.agency redesigned Priority Tire’s ecommerce UX to boost conversions, simplify product discovery, and create faster, smarter buying journeys for complex product selection.

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Logo design for "Priority Tire," featuring a sleek tire with an elegant wheel on a dark background.

Startups

AI

Commerce

UI/UX design

Web design

Design system

Revenue

Recognition

AI

Commerce

22 Jul 26

How we made AI fashion tech click with buyers instantly

Discover how Lazarev.agency designed Mannequin's story-driven website showcasing AI garments with 2D assets.

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Branding visual on a purple gradient: a person in a white top with "Mannequin® Technologies" in yellow text across their face.

Startups

Commerce

Health

UI/UX design

UX research

Web design

Design system

Digital transformation

Branding

Revenue

Efficiency

Commerce

Health

17 Jul 26

How Matta's marketplace design reshaped chemical sourcing and purchasing across Africa

Matta set out to organize one of Africa’s most fragmented procurement markets. Lazarev.agency designed a trust-first B2B marketplace that streamlined chemical sourcing, kept transactions on-platform, and helped Matta secure an early leadership position in a market still run through disconnected channels.

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Matta marketplace homepage displayed on a laptop, featuring chemical discovery search, supplier navigation, and molecular-inspired visuals for industrial raw material sourcing.

Startups

SaaS

AI

UI/UX design

UX research

Web design

Design system

Product design

AI product design

Growth

Funding

SaaS

AI

30 Sep 26

How we helped Accern design an AI research product that powered $40M growth and acquisition

Discover how we helped Accern build a powerful AI research tool for analysts and VCs, setting new UX standards now used by AI leaders across industries.

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A glassy 3D model of an AI robot

Scaleups

SaaS

AI

UI/UX design

Web design

Design system

Redesign

Growth

Revenue

SaaS

AI

29 Sep 26

How Lazarev.agency helped Dynascale attract new leads and build an engine for profit growth

See how Dynascale overcame growth challenges with strategic brand revamp & enterprise-grade UX by Lazarev.agency.

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Dynascale branding visual: a technician holding a laptop in a blue-lit server room, with the "Dynascale" logo centered.

Startups

AI

UI/UX design

Web design

Design system

Product design

Growth

Conversion

Revenue

AI

27 Sep 26

How we helped a complex AI SRE tool website boost customer acquisition

See how Lazarev.agency transformed Bacca AI's complex tech into a compelling story that boosts SRE platform sales.

View case
Laptop in dark lighting showing the Bacca.ai homepage for an AI SRE tool, with a chat-style interface panel.

Scaleups

Logistics

UI/UX design

UX research

Web design

Design system

Redesign

Digital transformation

Conversion

Revenue

Funding

Logistics

23 Sep 26

How our logistics website redesign helped Nimble raise $106M in Series C funding

Nimble’s robotics impressed in the warehouse but not on the web. Lazarev.agency redesigned the company’s digital presence to communicate enterprise-scale credibility, helping buyers and investors understand the technology faster and supporting a $106M Series C raise.

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Tablet mockup showing the Nimble autonomous fulfillment website hero section over a delivery truck background, with messaging about automated pick, pack, and ship operations.

Scaleups

Web3

UI/UX design

Web design

Design system

Product design

Branding

Growth

Conversion

Revenue

Recognition

Web3

20 Sep 26

How a Web3 platform redesign drove 120% traffic growth and boosted user engagement

Explore how strategic Web3 platform redesign by Lazarev.agency improved navigation, developer onboarding, and content discovery, driving 120% traffic growth, higher engagement, and stronger user retention.

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A laptop displays a vibrant purple webpage with "We are all kin" text, promoting community engagement and app development.

Startups

AI

Media

UI/UX design

UX research

Web design

Design system

Product design

Digital transformation

Branding

AI product design

Growth

Usability

Conversion

Retention

Recognition

AI

Media

10 Aug 26

Voice AI video editor app design: how we shipped Elva's brand, onboarding, and agentic editing flow

Lazarev.agency designed Elva, a voice-first AI video editor — brand, UX, UI, onboarding, monetization — as one launch. Webby Winner, Best Visual UI in AI.

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Elva's video picker screen surrounded by floating glass bubbles with chromatic aberration
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