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Notes from the Lazarev.agency design team

Everything we publish starts with a problem we hit on a real project. Check our UX/UI deep-dives, product teardowns, growth notes, and more insights. Based on Lazarev.agency experience with 600+ digital products.

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Research & strategy

UX/UI design

Digital product design

Web design

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AI & digital transformation

Growth & CRO

Industry UX/UI playbooks

Digests

Web design

15 Aug 25

15 best Chicago web design firms for visionary founders

Ostap Oshurko

Lead Designer

Aerial view of downtown Chicago at dusk, showcasing the city’s skyline with the Willis Tower and other high-rise buildings, illuminated streets, and Lake Michigan’s shoreline with Navy Pier and Soldier Field visible in the foreground.

Research & strategy

14 Aug 25

UX persona examples from real projects with practical tips

Oleksandr Koshytskyi

Lead Designer

Abstract 3D-rendered human face in shades of blue, composed of interconnected geometric polygonal shapes, set against a solid blue background.

AI & digital transformation

13 Aug 25

20 Digital Transformation Consulting Firms That Lead the Pack

Oleksandr Koshytskyi

Lead Designer

Silhouette of a man in a suit and striped yellow tie standing in front of closed window blinds, with light filtering through the slats creating a dramatic, shadowed effect.

Digests

11 Aug 25

GPT-5 Released. Features, Benchmarks, and How It Will Transform Product Design

Kirill Lazarev

CEO and Founder

Abstract 3D digital shape made of glowing blue and cyan dots on a vibrant blue background, forming a fluid, wave-like structure.

Industry UX/UI playbooks

11 Aug 25

AdTech Product UX/UI Design in 2025: How to Keep Users Hooked and Coming Back

Ostap Oshurko

Lead Designer

Smartphone displaying an 'Organic performance dashboard' app with revenue and orders metrics in euros, shown as line graphs, set against a rocky outdoor background.

AI & digital transformation

06 Aug 25

Where Does Human-Like AI Actually Work in Real Business Scenarios?

Kirill Lazarev

CEO and Founder

Digital art of a human face and upper torso created with glowing purple and blue pixel-like blocks on a dark gradient background, symbolizing artificial intelligence and data visualization.

Research & strategy

31 Jul 25

UX Workshop Playbook: How to Run Discovery, Research, Strategy & Design Sessions With Clients

Anna Demianenko

Lead Designer

A pattern of empty, modern plastic chairs with perforated backs and red seats arranged in rows, viewed at an angle. The image creates a geometric, abstract visual effect with repetition and contrast between the cool-toned backs and vibrant red seats.

Industry UX/UI playbooks

30 Jul 25

How to Get Started with Enterprise UX Design

Oleksandr Koshytskyi

Lead Designer

Modern open-plan office with sleek black and white computer monitors on minimalist desks, ergonomic chairs, and glass walls dividing workspaces. Warm ambient lighting and a potted plant enhance the clean, contemporary design.

AI & digital transformation

27 Jul 25

AI innovation in UX design: how Lazarev.agency defines non-traditional UX design process for AI products

Anna Demianenko

Lead Designer

What we write about

Practical design knowledge across AI products, UX/UI, product strategy, growth & CRO, research, and industry teardowns