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Research & strategy

What research-led design means, by Lazarev.agency

Every product redesign we run starts with a question we don't have the answer to yet. These pieces cover how we structure UX research, and how product strategy work reframes findings into business outcomes.

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Research & strategy
UX/UI design
Digital product design
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Industry UX/UI playbooks
Digests

Research & strategy

09 May 26

UX research methods reviewed: how to choose the right one in 2026

Ostap Oshurko
Ostap Oshurko

Lead Designer

Abstract 3D composition of orange and yellow geometric blocks symbolizing structure and balance in web design

Research & strategy

10 Feb 26

Design strategy explained: how to align design decisions with business goals

Anna Demianenko
Anna Demianenko

Lead Designer

Abstract stacked UI layers shown as soft, rounded cards in a minimal 3D layout

Research & strategy

29 Jan 26

What is a UX expert review and how to use it to fix product friction fast?

Oleksandr Holovko
Oleksandr Holovko

Product Lead at Lazarev.agency

Minimalist 3D interface elements on a light textured surface, centered on a raised square tile with a magnifying glass icon, surrounded by softly rounded translucent and metallic tiles suggesting search, discovery, or analysis

Research & strategy

12 Jan 26

What are the best UX audit companies in 2026

Ostap Oshurko
Ostap Oshurko

Lead Designer

Abstract glass-like shapes with iridescent reflections on a dark background, representing modern digital product design aesthetics and experimental visual identity for AI and tech brands

Research & strategy

13 Nov 25

How to turn UX audit findings into product wins

Oleksandr Koshytskyi
Oleksandr Koshytskyi

Lead Designer

A vibrant array of translucent, colorful coins floating in a semi-circle against a black background, creating a dynamic visual effect.

Research & strategy

04 Nov 25

16 best UX prototype design companies that decide the fate of businesses and products

Ostap Oshurko
Ostap Oshurko

Lead Designer

Abstract illustration of four mobile app wireframes on a blue grid background.

Research & strategy

31 Oct 25

How to write, sell, and keep your product vision alive as you scale

Anna Demianenko
Anna Demianenko

Lead Designer

Abstract 3D visualization of metallic rods with glowing red light and dynamic orange line, symbolizing AI data flow and generative design by Lazarev.agency

Research & strategy

22 Oct 25

UX analysis explained: 10 methods, tools, and real-world wins to improve user experience

Oleksandr Holovko
Oleksandr Holovko

Product Lead at Lazarev.agency

Red LED digital sign displaying ‘UX’ in a modern environment — symbolic image representing user experience design and digital product innovation by Lazarev.agency

Research & strategy

15 Oct 25

How to run competitive audit UX: framework, methods, tools, and real-world example

Oleksandr Holovko
Oleksandr Holovko

Product Lead at Lazarev.agency

Basketball hoop symbolizing precision, performance, and achieving goals.