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Research & strategy

What research-led design means, by Lazarev.agency

Every product redesign we run starts with a question we don't have the answer to yet. These pieces cover how we structure UX research, and how product strategy work reframes findings into business outcomes.

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Research & strategy

UX/UI design

Digital product design

Web design

Mobile design

AI & digital transformation

Growth & CRO

Industry UX/UI playbooks

Digests

Research & strategy

14 Aug 25

UX persona examples from real projects with practical tips

Oleksandr Koshytskyi

Lead Designer

Abstract 3D-rendered human face in shades of blue, composed of interconnected geometric polygonal shapes, set against a solid blue background.

Research & strategy

31 Jul 25

UX Workshop Playbook: How to Run Discovery, Research, Strategy & Design Sessions With Clients

Anna Demianenko

Lead Designer

A pattern of empty, modern plastic chairs with perforated backs and red seats arranged in rows, viewed at an angle. The image creates a geometric, abstract visual effect with repetition and contrast between the cool-toned backs and vibrant red seats.

Research & strategy

24 Jul 25

Top 5 UX research firms for product-led growth

Anna Demianenko

Lead Designer

U and X letters shown meaning UX research

Research & strategy

17 Jun 25

Product strategy framework: your no-fluff guide to getting it right

Kirill Lazarev

CEO and Founder

Close-up of a silver and blue compass with a keyring, placed on a flat surface, with its needle pointing northwest, set against a soft blue background.

Research & strategy

12 Dec 24

How an NFT design agency used research to build a platform for Fortune 500 brand

Anna Demianenko

Lead Designer

An abstract design element with an NFT card created by Lazarev. design agency

Research & strategy

01 Dec 24

What is design research?

Volodymyr Khliupin

Head of UX

A book with the title "What is design research?"

Research & strategy

12 Sep 24

Market research for investors: how it helps you get funding

Yurii Shepta

Head of Marketing

Close-up of a gray search icon key on a keyboard surrounded by rounded, translucent keys on a textured surface.

Research & strategy

06 Sep 24

How to identify market demand to build what customers actually want

Volodymyr Khliupin

Head of UX

Research & strategy

06 Sep 24

What if: risks you can face when skipping UX research?

Oleksandr Holovko

Product Lead at Lazarev.agency

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What we write about

Practical design knowledge across AI products, UX/UI, product strategy, growth & CRO, research, and industry teardowns

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“Through a detailed understanding of the client’s platform, Lazarev. was able to create a clean and intuitive UI/UX design that ticked all the boxes. The team was receptive to all requirements and requests and adapted well to timeline changes. They produced accurate mockups at every iterative stage.”

Nick Chapman

Founder at Pika AI

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