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Conversion and everything leading to it
Conversion, activation, acquisition and adoption all ask one question: does the next step happen? These cases cover conversion work at each of those points.
How we made AI Infra Summit the most recognizable AI event in the SF area
AI Infra Summit became more than an annual conference. It evolved into a recognizable AI infrastructure brand. Lazarev.agency designed a scalable digital ecosystem that attracts attendees, speakers, and sponsors while making every new edition faster to launch and easier to grow.
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How our redesign of Level All drove activation, retention, and completion
Level All had the content students needed, but not the experience to keep them moving. Lazarev.agency redesigned the platform around personalized onboarding, goal-driven learning journeys, and progress-focused dashboards that improved activation, retention, and course completion.
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How a festival event page redesign boosted Blavity’s ticket sales
Blavity’s House Party needed to sell the experience before it sold the ticket. Lazarev.agency redesigned the event page around lineup visibility, frictionless ticket discovery, and sponsor engagement, creating a faster path from curiosity to checkout.
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How we helped Grand Founders boost 273% community growth through strategic platform design
Grand Founders needed more than a website — it needed a bridge between capital, innovation, and community. Lazarev.agency designed a purpose-driven platform that helped investors, entrepreneurs, and ambassadors find their path to participation, driving 273% community growth after launch.
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How Lazarev.agency redesigned Founders Club NY into a premium membership magnet for startup founders
Founders Club NY transformed its website into a premium membership experience for ambitious startup founders. Lazarev.agency designed a conversion-focused landing page that showcases member credibility, communicates tangible value, and guides qualified founders toward joining an exclusive network.
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How Lazarev.agency redesigned LeadFuze to help B2B teams reach the right leads faster
LeadFuze transformed powerful sales data into a search experience every team could use. Lazarev.agency redesigned the platform with guided search, automated account lists, and smarter prospect qualification, helping sales teams find, evaluate, and reach the right leads faster.
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How Lazarev.agency redesigned Chuvachi into a furniture brand shoppers trust with high-value orders
Chuvachi transformed online furniture shopping into a premium buying experience. Lazarev.agency redesigned the ecommerce platform with editorial product storytelling, immersive imagery, and a transparent purchasing journey that helps customers confidently invest in high-value furniture online.
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How Lazarev.agency redesigned Shiplux to make transparent vehicle shipping the easy choice
Shiplux transformed vehicle shipping into a transparent, confidence-driven booking experience. Lazarev.agency redesigned the platform around upfront pricing, guided quote requests, shipment visibility, and trust-building touchpoints, helping customers move from quote to booking with greater certainty.
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