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Design system

Design system foundations we set up

A design system is the shared vocabulary a product team designs and builds from, so every new screen inherits decisions. The cases below show design system work at different stages, from a first component library to governance for several teams shipping at once.

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Startups

Media

Web design

UI/UX design

UX research & strategy

Design system

Growth & engagement

Media

17 Nov 25

How Ukrainian Power gave 30+ creative agencies a working channel to the international market

When Ukraine’s local market disappeared, creative agencies needed more than exposure — they needed access. Lazarev.agency built Ukrainian Power as a credibility-driven platform that helped 30+ agencies enter global conversations and attract international attention within weeks of launch.

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A part of an interface of a web directory of Ukrainian creative agencies

Startups

Commerce

Redesign

Web design

UI/UX design

Design system

Sales & revenue

Conversion

Commerce

13 Nov 25

How Riptide hit $500K in sales shortly after website launch

Riptide sold a feeling before it sold a skateboard. Lazarev.agency redesigned the ecommerce experience around freedom, faster buying decisions, and product clarity, helping the brand hit $500K in sales shortly after launch and eventually exit through acquisition.

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Pattern of Riptide electric skateboards with wood-finish decks arranged across a light background, emphasizing product design and branding.

Startups

Media

B2B SaaS & tools

Web design

UI/UX design

Design system

Conversion

Media

B2B SaaS & tools

10 Nov 25

How we increased conversion rates for an innovative video engagement platform

See how 11 Sight became a leader in one-click video tech, recognized at Silicon Valley's flagship conference.

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A mobile device on a green background presenting a page of the 11Sight website

Startups

Edtech

UX research & strategy

Branding

UI/UX design

Design system

Growth & engagement

Edtech

06 Nov 25

How EdTech platform design created an intuitive and engaging learning experience

Explore how Lazarev.agency applied EdTech platform design to simplify learning workflows, enhance engagement, and deliver an intuitive, persona-focused user experience.

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An interface screen displaying the functionality of an Edtech platform.

Startups

Healthcare

Product design

UI/UX design

Design system

Retention

Healthcare

09 Oct 25

How Lazarev.agency designed Conscious Baboon, a four-pillar wellness app, for lasting retention

Conscious Baboon transformed holistic wellness into a habit people could sustain. Lazarev.agency designed a four-pillar wellness experience that combines personalized plans, daily progress loops, and expert guidance to keep users engaged, balanced, and motivated over the long term.

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Hand holding a smartphone with the Conscious Baboon logo displayed on a black app loading screen.

Scaleups

Commerce

B2B SaaS & tools

Product design

UI/UX design

Design system

Sales & revenue

Commerce

B2B SaaS & tools

02 Oct 25

How our marketplace design helped Kingpin connect brands and retailers worldwide

Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

View case
Kingpin wholesale marketplace homepage with the headline "Let's reshape the future of wholesale together" and separate "I'm a Brand" and "I'm a Retailer" sign-up paths.

Startups

AI & data

Web design

UI/UX design

Design system

Conversion

AI & data

22 Jul 26

How we made AI fashion tech click with buyers instantly

Discover how Lazarev.agency designed Mannequin's story-driven website showcasing AI garments with 2D assets.

View case
Branding visual on a purple gradient: a person in a white top with "Mannequin® Technologies" in yellow text across their face.

Startups

AI & data

Media

Web design

Redesign

Design system

Conversion

AI & data

Media

10 Jul 26

How we made AI Infra Summit the most recognizable AI event in the SF area

AI Infra Summit became more than an annual conference. It evolved into a recognizable AI infrastructure brand. Lazarev.agency designed a scalable digital ecosystem that attracts attendees, speakers, and sponsors while making every new edition faster to launch and easier to grow.

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Desktop monitor mockup shows an AI infrastructure event website with bold blue typography, registration CTAs, event details, and a dark tech-focused visual style.

Startups

AI & data

B2B SaaS & tools

Web design

Design system

AI product design

Conversion

AI & data

B2B SaaS & tools

09 Jul 26

How our AI cybersecurity platform design helped Cracken make offensive security feel operational

Cracken introduced a bold new category in AI cybersecurity. Lazarev.agency designed a website that made agentic AI feel tangible, helping technical buyers and executives understand, trust, and adopt an offensive security mindset from the first interaction.

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Cracken cybersecurity website hero displayed on a desktop monitor, using intense red visuals, dark rocky surroundings, and the headline “Release the Cracken. Weaponize defense.”

Scaleups

B2B SaaS & tools

Redesign

UX research & strategy

Design system

UI/UX design

Retention

B2B SaaS & tools

29 Jun 26

How Encyro's redesign made airtight security the easy choice

Encyro proved secure communication doesn't have to slow people down. Lazarev.agency redesigned the platform around everyday workflows, making encrypted messaging, e-signatures, and document management feel as effortless as standard business tools without compromising compliance.

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Encyro secure messaging platform dashboard displayed on a desktop interface, featuring encrypted messaging, electronic signature workflows, document management, and communication analytics for business users.

Enterprises

Media

Web design

Redesign

Design system

Digital transformation

Growth & engagement

Media

22 Jun 26

How Lazarev.agency put all of Ukraine on one map for UA Travel

UA Travel transformed Ukraine from a collection of destinations into a connected journey. Lazarev.agency designed a national tourism platform that guides international visitors from inspiration to itinerary planning through structured discovery, intelligent search, and personalized trip-building tools.

View case
Laptop displaying a Ukraine travel and tourism website featuring scenic mountain landscapes, destination discovery categories, and trip-planning resources, positioned on a rocky surface against a bright sky backdrop to emphasize exploration and adventure.

Scaleups

Real estate

B2B SaaS & tools

Redesign

Product design

UI/UX design

Design system

Retention

Real estate

B2B SaaS & tools

08 Jun 26

How Dash’s platform redesign helped brokers market listings faster and win more deals

Dash turned fragmented real estate marketing into a single operating system. Lazarev.agency redesigned the proptech platform to help brokers launch campaigns faster, manage listings from one place, and move from property intake to buyer engagement with less manual work.

View case
Laptop displaying a SaaS dashboard for property and social media management, featuring analytics, property listings, engagement metrics, document tracking, and multi-channel account management in a real estate workflow.

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