Let's talk about your AI adoption challenge
Product design that earned its keep
Product design is the discipline of deciding what gets built and why, then making the result feel obvious to whoever uses it. The cases below follow that arc across different industries, from the first structural decisions to the interface people ended up with.
How we rebuilt Tratta from a fragmented debt collection platform into a cohesive fintech product
Tratta’s product worked, but the experience got in the way. Lazarev.agency rebuilt the platform into a cohesive fintech ecosystem with scalable infrastructure, a smooth payment experience, and a configurable admin environment designed to increase retention and revenue.
View case
How Rentcredit's B2C property management design gave landlords and tenants equal footing on every deposit
Rentcredit replaced deposit disputes with a shared source of truth. Lazarev.agency designed a property management platform where landlords and tenants work from the same verified records, making deposits, inspections, and property history transparent from move-in to move-out.
View case
How AI marketing platform redesign helped Fieldstream secure $3.8M in pre-seed funding
Fieldstream had powerful AI underneath but friction at the surface. Lazarev.agency redesigned the platform into a structured decision system that helped marketers plan faster, stay inside the product, and supported Fieldstream’s $3.8M pre-seed raise.
View case
How Matta's marketplace design reshaped chemical sourcing and purchasing across Africa
Matta set out to organize one of Africa’s most fragmented procurement markets. Lazarev.agency designed a trust-first B2B marketplace that streamlined chemical sourcing, kept transactions on-platform, and helped Matta secure an early leadership position in a market still run through disconnected channels.
View case
