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Startups we worked with early
Startups have to make product decisions before there's enough evidence to justify them, then live with those decisions for years. The cases below cover startups we worked with at exactly that point, when speed and reversibility mattered as much as craft.
How Fitfully's redesign made live data the reason users come back
Fitfully turned every workout into a personalized, data-driven experience. Lazarev.agency designed a live fitness platform where real-time performance, personalized training plans, and visible progress motivate members to return, build habits, and stay subscribed.
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How our redesign took Lytesnap from working MVP to market-ready marketplace
Lytesnap transformed a functional MVP into a marketplace ready for real growth. Lazarev.agency designed tailored experiences for coaches and students, streamlining onboarding, discovery, and booking to create a launch-ready platform that supports activation, engagement, and long-term scalability.
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How Lazarev.agency rebuilt Retasks into a platform teams adopt without training
Retasks transformed recurring client work into a system teams can run with confidence. Lazarev.agency redesigned the platform around reusable workflows, automated task management, and secure client collaboration, helping legal, finance, and accounting teams manage complex operations without unnecessary complexity.
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How Lazarev.agency helped Kontrak IQ recover value and reach signature sooner
Kontrak IQ transformed contract intelligence into everyday business decisions. Lazarev.agency designed an AI-powered contract management platform that helps legal, finance, and operations teams prioritize work, accelerate negotiations, and uncover commercial value through actionable insights.
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How a new digital platform made CannBioRex's science legible to the people who fund it
CannBioRex transformed groundbreaking biotech research into a platform investors could confidently evaluate. Lazarev.agency designed a digital experience that makes complex science accessible while connecting investors, researchers, and partners through clear, audience-specific journeys.
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How Aerie's redesigned art marketplace lifted engagement on both sides
Aerie turned a closed, instinct-driven art market into a two-sided marketplace where artists monetize their work and investors trade it like a real asset. Lazarev.agency's redesign paired data-rich analytics and provenance dossiers with curated live auctions — so every high-value deal stays on the platform.
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How Riptide hit $500K in sales shortly after website launch
Riptide sold a feeling before it sold a skateboard. Lazarev.agency redesigned the ecommerce experience around freedom, faster buying decisions, and product clarity, helping the brand hit $500K in sales shortly after launch and eventually exit through acquisition.
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How Lazarev.agency designed Conscious Baboon, a four-pillar wellness app, for lasting retention
Conscious Baboon transformed holistic wellness into a habit people could sustain. Lazarev.agency designed a four-pillar wellness experience that combines personalized plans, daily progress loops, and expert guidance to keep users engaged, balanced, and motivated over the long term.
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