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UX research that changed the brief
UX research answers what people do, which is rarely what they say. These cases cover UX research that reshaped a product's direction.
How our logistics website redesign helped Nimble raise $106M in Series C funding
Nimble’s robotics impressed in the warehouse but not on the web. Lazarev.agency redesigned the company’s digital presence to communicate enterprise-scale credibility, helping buyers and investors understand the technology faster and supporting a $106M Series C raise.
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How our redesign grew AfroTech from 500 to 20,000 users
AfroTech evolved from a media platform into a thriving technology community. Lazarev.agency designed a scalable digital ecosystem that helped grow the audience from 500 to 20,000 members while supporting new media formats, events, and five sub-brands under one unified experience.
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How redesigning Mozayix's interface gave risk managers their hours back
Mozayix didn't need more risk data. It needed faster access to it. Lazarev.agency redesigned the enterprise platform around how security managers actually work, turning scattered information into a unified decision-making system that saves time across every assessment, project, and incident.
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How Ukrainian Power gave 30+ creative agencies a working channel to the international market
When Ukraine’s local market disappeared, creative agencies needed more than exposure — they needed access. Lazarev.agency built Ukrainian Power as a credibility-driven platform that helped 30+ agencies enter global conversations and attract international attention within weeks of launch.
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