Notes from the Lazarev.agency design team

Everything we publish starts with a problem we hit on a real project. Check our UX/UI deep-dives, product teardowns, growth notes, and more insights. Based on Lazarev.agency experience with 600+ digital products.

Humanoid robot representing AI and digital transformation in modern innovation

AI and digital transformation: the playbook for business growth

AI & digital transformation

min read

Web design principles, tools, and best practices

Web design

UX/UI design insights and resources

UX/UI design

3D cube visual representing research and strategy in digital product design

Research and strategy: the foundation of every successful product

Research & strategy

3D bar chart symbolizing business growth and CRO optimization strategies

Growth and CRO: where traffic turns into revenue

Growth & CRO

Fintech app UI showcasing modern mobile design and clean user interface

Mobile design: the ultimate guide to creating experiences

Digital product design: your unfair advantage

Digital product design

All

Research & strategy

UX/UI design

Digital product design

Web design

AI & digital transformation

Growth & CRO

Industry UX/UI playbooks

Digests

AI & digital transformation

min read

Abstract architectural structure with sharp geometric angles and smooth white surfaces, photographed from a low perspective against a clear deep blue sky with sunlight reflecting off the edges.

How to build a digital transformation strategy with lasting impact

Oleksandr Koshytskyi

Lead Designer

AI & digital transformation

min read

Abstract 3D-rendered metallic head sculpture with reflective purple and silver surfaces, set against a solid purple background, creating a futuristic and artistic aesthetic.

The future of product design: How AI and data will change business

Oleksandr Holovko

Product Lead At Lazarev.

Web design

min read

Aerial view of people walking across a large, multi-directional crosswalk with wide white stripes on dark asphalt, creating a geometric pattern at the intersection.

19 Atlanta web design firms that know how to make UX convert

Ostap Oshurko

Lead Designer

Web design

min read

Aerial view of downtown Chicago at dusk, showcasing the city’s skyline with the Willis Tower and other high-rise buildings, illuminated streets, and Lake Michigan’s shoreline with Navy Pier and Soldier Field visible in the foreground.

15 best Chicago web design firms for visionary founders

Ostap Oshurko

Lead Designer

Industry UX/UI playbooks

min read

Open silver laptop on a white, sunlit bed with soft shadows cast by window blinds across the crumpled bedding.

What does effective media content UX/UI design look like in 2025?

Oleksandr Koshytskyi

Lead Designer

Research & strategy

min read

Abstract 3D-rendered human face in shades of blue, composed of interconnected geometric polygonal shapes, set against a solid blue background.

UX persona examples from real projects with practical tips

Oleksandr Koshytskyi

Lead Designer

AI & digital transformation

min read

Silhouette of a man in a suit and striped yellow tie standing in front of closed window blinds, with light filtering through the slats creating a dramatic, shadowed effect.

20 Digital Transformation Consulting Firms That Lead the Pack

Oleksandr Koshytskyi

Lead Designer

Digests

min read

Abstract 3D digital shape made of glowing blue and cyan dots on a vibrant blue background, forming a fluid, wave-like structure.

GPT-5 Released. Features, Benchmarks, and How It Will Transform Product Design

Kirill Lazarev

CEO and Founder

Industry UX/UI playbooks

min read

Smartphone displaying an 'Organic performance dashboard' app with revenue and orders metrics in euros, shown as line graphs, set against a rocky outdoor background.

AdTech Product UX/UI Design in 2025: How to Keep Users Hooked and Coming Back

Ostap Oshurko

Lead Designer