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UX research that changed the brief

UX research answers what people do, which is rarely what they say. These cases cover UX research that reshaped a product's direction.

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Scaleups

SaaS

UI/UX design

UX research

Product design

Redesign

Digital transformation

Usability

Efficiency

SaaS

02 Jul 26

How GCF's redesign scaled analyst output 34% and brought valuations fully online

GCF didn’t need new valuation tools — it needed a workflow analysts could trust. Lazarev.agency transformed a legacy database into a modern financial operations platform, helping analysts complete more valuations, reduce errors, and move projects from intake to sign-off significantly faster.

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Commercial lending project management platform displayed on a laptop with project tracking, financial workflows, and contact management.

Scaleups

Industrial

UI/UX design

UX research

Product design

Efficiency

Industrial

18 Jun 26

How FactoryView's redesign cut planning delays for industrial operations teams

FactoryView had powerful manufacturing analytics, but decisions still took too long. Lazarev.agency redesigned the platform around scenario planning, real-time simulation, and unified production timelines, helping operations teams evaluate options faster and act with greater confidence.

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Manufacturing operations dashboard displayed on a laptop screen, featuring real-time machine monitoring, production scheduling, workflow status tracking, and operational alerts.

Startups

Community

UI/UX design

UX research

Web design

Design system

Redesign

Branding

Growth

Conversion

Revenue

Community

11 Jun 26

How we helped Grand Founders boost 273% community growth through strategic platform design

Grand Founders needed more than a website — it needed a bridge between capital, innovation, and community. Lazarev.agency designed a purpose-driven platform that helped investors, entrepreneurs, and ambassadors find their path to participation, driving 273% community growth after launch.

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Grand Founders brand mark displayed on a black background with radiating geometric lines converging toward the center.

Startups

SaaS

Real estate

UI/UX design

UX research

Product design

Digital transformation

Growth

Usability

Efficiency

SaaS

Real estate

08 Jun 26

How Dash’s platform redesign helped brokers market listings faster and win more deals

Dash turned fragmented real estate marketing into a single operating system. Lazarev.agency redesigned the proptech platform to help brokers launch campaigns faster, manage listings from one place, and move from property intake to buyer engagement with less manual work.

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Laptop displaying a SaaS dashboard for property and social media management, featuring analytics, property listings, engagement metrics, document tracking, and multi-channel account management in a real estate workflow.

Scaleups

SaaS

Commerce

UI/UX design

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Usability

Conversion

SaaS

Commerce

02 Jun 26

How we boosted growth for an e-commerce analytics platform, driving $5M funding and Shopify acquisition

We refined Peel’s UX and navigation, boosting feature clarity and contributing to $5M funding and a Shopify acquisition.

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A dashboard displaying daily updates for Acme Corp, showing revenue, metrics, and a price chart with recent trends.

Startups

SaaS

AI

UI/UX design

UX research

Web design

Design system

Product design

Digital transformation

AI product design

Growth

Usability

Conversion

Retention

Funding

SaaS

AI

01 Jun 26

How Suits.ai’s MVP design earned adoption and investor confidence

Suits.ai had powerful AI agents but a slow path to value. Lazarev.agency transformed the platform into an enterprise-ready MVP with guided onboarding, centralized agent management, and scalable workflows — helping the company earn investor confidence and raise $1M.

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Laptop displaying the SuitsAI platform, an AI-powered productivity workspace designed for enterprise teams.

Scaleups

SaaS

UX research

Web design

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

Efficiency

Retention

SaaS

28 Aug 25

How Lazarev.agency redesigned LeadFuze to help B2B teams reach the right leads faster

LeadFuze transformed powerful sales data into a search experience every team could use. Lazarev.agency redesigned the platform with guided search, automated account lists, and smarter prospect qualification, helping sales teams find, evaluate, and reach the right leads faster.

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LeadFuze lead lists dashboard showing Fuzebot automation status, total leads, and leads remaining for each list.

Startups

SaaS

Logistics

UI/UX design

UX research

Web design

Product design

Redesign

Usability

Conversion

Revenue

SaaS

Logistics

18 Aug 25

How Lazarev.agency redesigned Shiplux to make transparent vehicle shipping the easy choice

Shiplux transformed vehicle shipping into a transparent, confidence-driven booking experience. Lazarev.agency redesigned the platform around upfront pricing, guided quote requests, shipment visibility, and trust-building touchpoints, helping customers move from quote to booking with greater certainty.

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Shiplux homepage hero on a laptop, with a red long-haul truck, the headline "Premier Vehicle Transport Service," and a pickup-to-delivery quote bar with a Get a Quote button.
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