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Product design

Product design that earned its keep

Product design is the discipline of deciding what gets built and why, then making the result feel obvious to whoever uses it. The cases below follow that arc across different industries, from the first structural decisions to the interface people ended up with.

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Startups

Media

Web3

UX research

Design system

Product design

Growth

Revenue

Retention

Funding

Media

Web3

15 Sep 25

How Aerie's redesigned art marketplace lifted engagement on both sides

Aerie turned a closed, instinct-driven art market into a two-sided marketplace where artists monetize their work and investors trade it like a real asset. Lazarev.agency's redesign paired data-rich analytics and provenance dossiers with curated live auctions — so every high-value deal stays on the platform.

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Horizontal cover image of fanned Aerie artwork cards floating over a dark teal grid scattered with small portrait thumbnails, the front card showing "The Make Believer (2009)" by Lennon Montgomery at a $56,890 starting price.

Scaleups

SaaS

Logistics

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

Efficiency

SaaS

Logistics

15 Sep 25

How Lazarev.agency redesigned Bluwalk to get car-less drivers earning across the gig economy faster

Bluwalk opened the gig economy to people without a car. Lazarev.agency designed a mobile-first platform that guides drivers from registration to their first paycheck by unifying vehicle rentals, partner onboarding, earnings management, and compliance into one seamless experience.

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Bluwalk driver dashboard on a laptop, showing combined earnings, connected partners, income, invoices and the active rental.

Startups

SaaS

Media

UI/UX design

UX research

Web design

Product design

Redesign

Digital transformation

Usability

Revenue

Efficiency

Retention

SaaS

Media

11 Sep 25

How Lazarev.agency rebuilt Big Green Banners into a self-serve banner ordering platform

Big Green Banners turned custom printing into a self-serve digital experience. Lazarev.agency redesigned the ordering platform with guided product configuration, artwork uploads, and real-time order tracking, making banner purchases faster, more accurate, and easier to repeat.

View case
Big Green Banners homepage on a laptop with a Build Your Banners call to action.

Scaleups

SaaS

Travel

UI/UX design

UX research

Product design

Redesign

Digital transformation

Usability

Revenue

Efficiency

SaaS

Travel

04 Sep 25

How Lazarev.agency redesigned Dirs21 to win more direct hotel bookings

Dirs21 transformed direct hotel booking into a fast, confidence-building experience. Lazarev.agency redesigned the booking journey to guide guests from room selection to payment with clear pricing, intuitive navigation, and a seamless checkout across every device, helping hotels capture more direct reservations.

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Dirs21 booking app on a laptop showing the availability step with room results and a live booking summary.

Startups

Commerce

Community

UI/UX design

Web design

Product design

Branding

Growth

Usability

Revenue

Commerce

Community

01 Sep 25

How Lazarev.agency redesigned FunditOn to move donors from hesitation to giving

FunditOn transformed community fundraising into an experience donors could trust. Lazarev.agency redesigned the platform with credibility-focused donation flows, guided campaign creation, and a scalable design system that helps fundraisers launch faster and encourages repeat giving.

View case
FunditOn homepage on a laptop, with the headline on buying and selling donated items to raise funds for a cause.

Scaleups

SaaS

UX research

Web design

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

Efficiency

Retention

SaaS

28 Aug 25

How Lazarev.agency redesigned LeadFuze to help B2B teams reach the right leads faster

LeadFuze transformed powerful sales data into a search experience every team could use. Lazarev.agency redesigned the platform with guided search, automated account lists, and smarter prospect qualification, helping sales teams find, evaluate, and reach the right leads faster.

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LeadFuze lead lists dashboard showing Fuzebot automation status, total leads, and leads remaining for each list.

Startups

SaaS

Real estate

UI/UX design

UX research

Product design

Digital transformation

Growth

Usability

Efficiency

SaaS

Real estate

08 Jun 26

How Dash’s platform redesign helped brokers market listings faster and win more deals

Dash turned fragmented real estate marketing into a single operating system. Lazarev.agency redesigned the proptech platform to help brokers launch campaigns faster, manage listings from one place, and move from property intake to buyer engagement with less manual work.

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Laptop displaying a SaaS dashboard for property and social media management, featuring analytics, property listings, engagement metrics, document tracking, and multi-channel account management in a real estate workflow.

Scaleups

SaaS

Commerce

UI/UX design

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Usability

Conversion

SaaS

Commerce

02 Jun 26

How we boosted growth for an e-commerce analytics platform, driving $5M funding and Shopify acquisition

We refined Peel’s UX and navigation, boosting feature clarity and contributing to $5M funding and a Shopify acquisition.

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A dashboard displaying daily updates for Acme Corp, showing revenue, metrics, and a price chart with recent trends.

Startups

SaaS

AI

UI/UX design

UX research

Web design

Design system

Product design

Digital transformation

AI product design

Growth

Usability

Conversion

Retention

Funding

SaaS

AI

01 Jun 26

How Suits.ai’s MVP design earned adoption and investor confidence

Suits.ai had powerful AI agents but a slow path to value. Lazarev.agency transformed the platform into an enterprise-ready MVP with guided onboarding, centralized agent management, and scalable workflows — helping the company earn investor confidence and raise $1M.

View case
Laptop displaying the SuitsAI platform, an AI-powered productivity workspace designed for enterprise teams.

Scaleups

Logistics

UI/UX design

UX research

Design system

Product design

Digital transformation

Branding

Usability

Efficiency

Logistics

28 May 26

How our logistics platform design fixed Flikair's costliest bottleneck

Flikair’s challenge was the cost of finding the right data too late. Lazarev.agency redesigned the logistics platform around faster operational decisions, helping teams spot risks sooner, configure shipments with confidence, and stay in control from desk to terminal.

View case
Flikair logo displayed on a light blue background, featuring a stylized double-chevron mark and a flowing wave graphic.

Scaleups

Real estate

Travel

UI/UX design

Web design

Product design

Redesign

Digital transformation

Usability

Conversion

Revenue

Real estate

Travel

30 Apr 26

How a real estate platform redesign helped a co-ownership startup scale customer acquisition

Explore how Lazarev.agency redesigned CoHome’s platform, boosting user engagement, conversions, and scalable growth in fractional real estate investment.

View case
A laptop displays a real estate website featuring modern interior design, with the tagline "Go invest in your lifestyle."

Scaleups

SaaS

Industrial

UI/UX design

UX research

Design system

Product design

Usability

Conversion

Efficiency

SaaS

Industrial

23 Apr 26

How energy management software design helped industrial consultants drive smarter resource optimization

Explore how Lazarev.agency designed a data-driven platform for Thorn Associates, enabling smarter energy optimization, faster decisions, and higher engagement across enterprise sustainability workflows.

View case
A laptop displays a dark-themed dashboard showing total mill energy consumption metrics and graphs.
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