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Conversion problems we were brought in to fix
Conversion usually hinges on how little friction stands between intent and action. Each case below traces a conversion bottleneck we found and the interface decisions that cleared it.
How Lazarev.agency redesigned Chuvachi into a furniture brand shoppers trust with high-value orders
Chuvachi transformed online furniture shopping into a premium buying experience. Lazarev.agency redesigned the ecommerce platform with editorial product storytelling, immersive imagery, and a transparent purchasing journey that helps customers confidently invest in high-value furniture online.

How Lazarev.agency redesigned Shiplux to make transparent vehicle shipping the easy choice
Shiplux transformed vehicle shipping into a transparent, confidence-driven booking experience. Lazarev.agency redesigned the platform around upfront pricing, guided quote requests, shipment visibility, and trust-building touchpoints, helping customers move from quote to booking with greater certainty.

How our sportswear e-commerce website design helped Royalty Apparel cut order turnaround 8x
Royalty Apparel turned its website from an order form into a self-service sales engine. Lazarev.agency redesigned the e-commerce experience so team managers could create and order custom merchandise on their own, cutting order turnaround by 8× while unlocking direct fan sales.

How Riptide hit $500K in sales shortly after website launch
Riptide sold a feeling before it sold a skateboard. Lazarev.agency redesigned the ecommerce experience around freedom, faster buying decisions, and product clarity, helping the brand hit $500K in sales shortly after launch and eventually exit through acquisition.




