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SaaS projects with churn on the line
SaaS lives on renewals, and every month a user can walk away. These cases show SaaS products designed to be worth keeping.
How AI marketing platform redesign helped Fieldstream secure $3.8M in pre-seed funding
Fieldstream had powerful AI underneath but friction at the surface. Lazarev.agency redesigned the platform into a structured decision system that helped marketers plan faster, stay inside the product, and supported Fieldstream’s $3.8M pre-seed raise.

How Matta's marketplace design reshaped chemical sourcing and purchasing across Africa
Matta set out to organize one of Africa’s most fragmented procurement markets. Lazarev.agency designed a trust-first B2B marketplace that streamlined chemical sourcing, kept transactions on-platform, and helped Matta secure an early leadership position in a market still run through disconnected channels.

How our AI cybersecurity platform design helped Cracken make offensive security feel operational
Cracken introduced a bold new category in AI cybersecurity. Lazarev.agency designed a website that made agentic AI feel tangible, helping technical buyers and executives understand, trust, and adopt an offensive security mindset from the first interaction.

How GCF's redesign scaled analyst output 34% and brought valuations fully online
GCF didn’t need new valuation tools — it needed a workflow analysts could trust. Lazarev.agency transformed a legacy database into a modern financial operations platform, helping analysts complete more valuations, reduce errors, and move projects from intake to sign-off significantly faster.

How Metastaq’s redesign drove 130% sales growth and 200+ brand sign-ups
Metastaq turned NFTs from a developer-only challenge into a marketing tool brands could launch themselves. Lazarev.agency redesigned the platform around no-code creation, storefront customization, and business-friendly workflows, helping drive 200+ brand sign-ups and measurable commercial results.

How our marketplace design helped Kingpin connect brands and retailers worldwide
Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

How we redesigned Resourcify to bring financial clarity to enterprise sustainability operations
Resourcify unified finance, sustainability, and operations into one enterprise workflow. Lazarev.agency redesigned the platform around contract-driven logic, audit-ready reporting, and streamlined order management, giving enterprise teams greater financial clarity across every location.

How Insticator's redesign unlocked revenue by making every product sellable on its own
Insticator transformed a connected suite of features into a scalable portfolio of products. Lazarev.agency redesigned the platform so every engagement and monetization tool could stand on its own, creating new revenue opportunities while delivering a consistent experience for publishers.




