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Scaleups whose products had to grow up
Scaleups inherit decisions made when the product was small, and those decisions turn into daily friction once the user base and the team both multiply. The cases below cover scaleups where the job was rebuilding the foundations without slowing the growth.
How our marketplace design helped Kingpin connect brands and retailers worldwide
Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

How we redesigned Resourcify to bring financial clarity to enterprise sustainability operations
Resourcify unified finance, sustainability, and operations into one enterprise workflow. Lazarev.agency redesigned the platform around contract-driven logic, audit-ready reporting, and streamlined order management, giving enterprise teams greater financial clarity across every location.

How Insticator's redesign unlocked revenue by making every product sellable on its own
Insticator transformed a connected suite of features into a scalable portfolio of products. Lazarev.agency redesigned the platform so every engagement and monetization tool could stand on its own, creating new revenue opportunities while delivering a consistent experience for publishers.

How Lazarev.agency redesigned Bluwalk to get car-less drivers earning across the gig economy faster
Bluwalk opened the gig economy to people without a car. Lazarev.agency designed a mobile-first platform that guides drivers from registration to their first paycheck by unifying vehicle rentals, partner onboarding, earnings management, and compliance into one seamless experience.

How Lazarev.agency redesigned Dirs21 to win more direct hotel bookings
Dirs21 transformed direct hotel booking into a fast, confidence-building experience. Lazarev.agency redesigned the booking journey to guide guests from room selection to payment with clear pricing, intuitive navigation, and a seamless checkout across every device, helping hotels capture more direct reservations.

How our redesign made Abu Dhabi University's depth clear for applicants and students
Abu Dhabi University had depth, but its digital experience hid it. Lazarev.agency redesigned the platform around the needs of applicants, students, and faculty, transforming a fragmented ecosystem into a unified digital campus where information, services, and opportunities are easier to find and act on.

How our redesign grew AfroTech from 500 to 20,000 users
AfroTech evolved from a media platform into a thriving technology community. Lazarev.agency designed a scalable digital ecosystem that helped grow the audience from 500 to 20,000 members while supporting new media formats, events, and five sub-brands under one unified experience.

How our logistics website redesign helped Nimble raise $106M in Series C funding
Nimble’s robotics impressed in the warehouse but not on the web. Lazarev.agency redesigned the company’s digital presence to communicate enterprise-scale credibility, helping buyers and investors understand the technology faster and supporting a $106M Series C raise.

How our redesign of Level All drove activation, retention, and completion
Level All had the content students needed, but not the experience to keep them moving. Lazarev.agency redesigned the platform around personalized onboarding, goal-driven learning journeys, and progress-focused dashboards that improved activation, retention, and course completion.



