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UX research that changed the brief
UX research answers what people do, which is rarely what they say. These cases cover UX research that reshaped a product's direction.
How our logistics platform design fixed Flikair's costliest bottleneck
Flikair’s challenge was the cost of finding the right data too late. Lazarev.agency redesigned the logistics platform around faster operational decisions, helping teams spot risks sooner, configure shipments with confidence, and stay in control from desk to terminal.
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Lviv.travel attracted 300,000+ foreign visitors in the first year after launch
A city with 2.2M annual visitors had no true digital front door. Lazarev.agency built Lviv.travel into a mobile-first tourism platform that helped attract 300K+ foreign visitors while turning trip planning into a seamless, city-wide experience.
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How energy management software design helped industrial consultants drive smarter resource optimization
Explore how Lazarev.agency designed a data-driven platform for Thorn Associates, enabling smarter energy optimization, faster decisions, and higher engagement across enterprise sustainability workflows.
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How Riptide hit $500K in sales shortly after website launch
Riptide sold a feeling before it sold a skateboard. Lazarev.agency redesigned the ecommerce experience around freedom, faster buying decisions, and product clarity, helping the brand hit $500K in sales shortly after launch and eventually exit through acquisition.
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How Metastaq’s redesign drove 130% sales growth and 200+ brand sign-ups
Metastaq turned NFTs from a developer-only challenge into a marketing tool brands could launch themselves. Lazarev.agency redesigned the platform around no-code creation, storefront customization, and business-friendly workflows, helping drive 200+ brand sign-ups and measurable commercial results.
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How platform design gave Vessel Finance an edge in winning deal
Vessel Finance had the analytics engine, but users still preferred spreadsheets. Lazarev.agency redesigned the platform around how investors actually evaluate vessel acquisitions, transforming a complex financial model into a guided decision-making experience built for high-stakes maritime investments.
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