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Digital transformation

Digital transformation, one legacy system at a time

Digital transformation is less about new technology than about getting an organization to work differently once that technology arrives. The cases below cover the shift from the design side, where old processes had to become software people would actually use.

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Scaleups

SaaS

Logistics

UX research

Web design

Design system

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

Efficiency

SaaS

Logistics

15 Sep 25

How Lazarev.agency redesigned Bluwalk to get car-less drivers earning across the gig economy faster

Bluwalk opened the gig economy to people without a car. Lazarev.agency designed a mobile-first platform that guides drivers from registration to their first paycheck by unifying vehicle rentals, partner onboarding, earnings management, and compliance into one seamless experience.

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Bluwalk driver dashboard on a laptop, showing combined earnings, connected partners, income, invoices and the active rental.

Startups

SaaS

Media

UI/UX design

UX research

Web design

Product design

Redesign

Digital transformation

Usability

Revenue

Efficiency

Retention

SaaS

Media

11 Sep 25

How Lazarev.agency rebuilt Big Green Banners into a self-serve banner ordering platform

Big Green Banners turned custom printing into a self-serve digital experience. Lazarev.agency redesigned the ordering platform with guided product configuration, artwork uploads, and real-time order tracking, making banner purchases faster, more accurate, and easier to repeat.

View case
Big Green Banners homepage on a laptop with a Build Your Banners call to action.

Scaleups

SaaS

Travel

UI/UX design

UX research

Product design

Redesign

Digital transformation

Usability

Revenue

Efficiency

SaaS

Travel

04 Sep 25

How Lazarev.agency redesigned Dirs21 to win more direct hotel bookings

Dirs21 transformed direct hotel booking into a fast, confidence-building experience. Lazarev.agency redesigned the booking journey to guide guests from room selection to payment with clear pricing, intuitive navigation, and a seamless checkout across every device, helping hotels capture more direct reservations.

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Dirs21 booking app on a laptop showing the availability step with room results and a live booking summary.

Scaleups

SaaS

UX research

Web design

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Revenue

Efficiency

Retention

SaaS

28 Aug 25

How Lazarev.agency redesigned LeadFuze to help B2B teams reach the right leads faster

LeadFuze transformed powerful sales data into a search experience every team could use. Lazarev.agency redesigned the platform with guided search, automated account lists, and smarter prospect qualification, helping sales teams find, evaluate, and reach the right leads faster.

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LeadFuze lead lists dashboard showing Fuzebot automation status, total leads, and leads remaining for each list.

Scaleups

SaaS

AI

Product design

Redesign

Design system

Digital transformation

UI/UX design

Retention

SaaS

AI

25 Aug 25

How Lazarev.agency redesigned Xceed365 into an HR and payroll command center enterprises trust

Xceed365 transformed fragmented HR operations into a unified enterprise command center. Lazarev.agency redesigned the AI-powered platform around payroll, leave, compliance, and employee management, helping HR teams make faster, more confident decisions from a single workspace.

View case
Rope-wrapped laptop displaying the Xceed365 HR and payroll dashboard, symbolizing a constrained legacy system

Scaleups

Edtech

SaaS

Redesign

Product design

Digital transformation

UI/UX design

Retention

Edtech

SaaS

21 Aug 25

How the Campus AXESS redesign replaced spreadsheets with one control center

Campus AXESS transformed student administration into a single, institution-wide workspace. Lazarev.agency redesigned the platform around unified student records, streamlined admissions workflows, and powerful filtering, helping universities and language schools manage every stage of the student journey from one control center.

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Campus AXESS student account summary open on a laptop, with visa type, account balance, status, and campus pinned in a header above the student's address, admission, class grades, and applications.

Scaleups

Web3

Fintech

UI/UX design

UX research

Web design

Product design

Redesign

Digital transformation

Growth

Usability

Conversion

Recognition

Web3

Fintech

23 Oct 25

How Metastaq’s redesign drove 130% sales growth and 200+ brand sign-ups

Metastaq turned NFTs from a developer-only challenge into a marketing tool brands could launch themselves. Lazarev.agency redesigned the platform around no-code creation, storefront customization, and business-friendly workflows, helping drive 200+ brand sign-ups and measurable commercial results.

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Abstract 3D composition featuring a soft, glowing organic shape floating against a dark textured background.

Scaleups

SaaS

Logistics

UI/UX design

UX research

Web design

Product design

Redesign

Digital transformation

Usability

Efficiency

Retention

Funding

SaaS

Logistics

20 Oct 25

How platform design gave Vessel Finance an edge in winning deal

Vessel Finance had the analytics engine, but users still preferred spreadsheets. Lazarev.agency redesigned the platform around how investors actually evaluate vessel acquisitions, transforming a complex financial model into a guided decision-making experience built for high-stakes maritime investments.

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Large bulk carrier vessel transporting cargo across open waters, illustrating maritime logistics, global shipping operations, and commercial freight transportation within the international supply chain.

Scaleups

Commerce

UI/UX design

Web design

Design system

Product design

Digital transformation

Usability

Revenue

Commerce

02 Oct 25

How our marketplace design helped Kingpin connect brands and retailers worldwide

Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

View case
Kingpin wholesale marketplace homepage with the headline "Let's reshape the future of wholesale together" and separate "I'm a Brand" and "I'm a Retailer" sign-up paths.

Startups

Commerce

Health

UI/UX design

UX research

Web design

Product design

Digital transformation

Branding

Revenue

Efficiency

Commerce

Health

29 Sep 25

How our redesign took Lytesnap from working MVP to market-ready marketplace

Lytesnap transformed a functional MVP into a marketplace ready for real growth. Lazarev.agency designed tailored experiences for coaches and students, streamlining onboarding, discovery, and booking to create a launch-ready platform that supports activation, engagement, and long-term scalability.

View case
Lytesnap sports coaching platform homepage with a bold red hero section, workout search filters, and category cards for tennis, soccer, baseball, skating, football, basketball, and golf.

Scaleups

SaaS

UI/UX design

UX research

Design system

Product design

Redesign

Digital transformation

Usability

Revenue

SaaS

22 Sep 25

How Insticator's redesign unlocked revenue by making every product sellable on its own

Insticator transformed a connected suite of features into a scalable portfolio of products. Lazarev.agency redesigned the platform so every engagement and monetization tool could stand on its own, creating new revenue opportunities while delivering a consistent experience for publishers.

View case
A person on a green sofa holds a tablet showing Insticator's Publisher Portal Conversion Analytics, with a stacked bar chart of new accounts by month and a source breakdown by channel.

Startups

AI

Web3

Legaltech

UI/UX design

UX research

Design system

Product design

Digital transformation

AI product design

Usability

Efficiency

AI

Web3

Legaltech

18 Sep 25

How Lazarev.agency helped Kontrak IQ recover value and reach signature sooner

Kontrak IQ transformed contract intelligence into everyday business decisions. Lazarev.agency designed an AI-powered contract management platform that helps legal, finance, and operations teams prioritize work, accelerate negotiations, and uncover commercial value through actionable insights.

View case
Kontrak IQ home dashboard showing a personalized welcome, summary cards for recommended actions, contracts needing attention, and expiring contracts, a suppliers table.
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