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Product design

Product design that earned its keep

Product design is the discipline of deciding what gets built and why, then making the result feel obvious to whoever uses it. The cases below follow that arc across different industries, from the first structural decisions to the interface people ended up with.

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Startups

Healthcare

Product design

UI/UX design

Design system

Retention

Healthcare

09 Oct 25

How Lazarev.agency designed Conscious Baboon, a four-pillar wellness app, for lasting retention

Conscious Baboon transformed holistic wellness into a habit people could sustain. Lazarev.agency designed a four-pillar wellness experience that combines personalized plans, daily progress loops, and expert guidance to keep users engaged, balanced, and motivated over the long term.

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Hand holding a smartphone with the Conscious Baboon logo displayed on a black app loading screen.

Startups

Healthcare

Product design

UI/UX design

Retention

Healthcare

06 Oct 25

How Fitfully's redesign made live data the reason users come back

Fitfully turned every workout into a personalized, data-driven experience. Lazarev.agency designed a live fitness platform where real-time performance, personalized training plans, and visible progress motivate members to return, build habits, and stay subscribed.

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Laptop mockup showing the Fitfully fitness platform with a trainer profile, class filters, and workout cards on a dark interface.

Scaleups

Commerce

B2B SaaS & tools

Product design

UI/UX design

Design system

Sales & revenue

Commerce

B2B SaaS & tools

02 Oct 25

How our marketplace design helped Kingpin connect brands and retailers worldwide

Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

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Kingpin wholesale marketplace homepage with the headline "Let's reshape the future of wholesale together" and separate "I'm a Brand" and "I'm a Retailer" sign-up paths.

Startups

Healthcare

Edtech

Product design

UX research & strategy

UI/UX design

Growth & engagement

Healthcare

Edtech

29 Sep 25

How our redesign took Lytesnap from working MVP to market-ready marketplace

Lytesnap transformed a functional MVP into a marketplace ready for real growth. Lazarev.agency designed tailored experiences for coaches and students, streamlining onboarding, discovery, and booking to create a launch-ready platform that supports activation, engagement, and long-term scalability.

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Lytesnap sports coaching platform homepage with a bold red hero section, workout search filters, and category cards for tennis, soccer, baseball, skating, football, basketball, and golf.

Scaleups

B2B SaaS & tools

Redesign

Product design

UI/UX design

Digital transformation

Growth & engagement

B2B SaaS & tools

25 Sep 25

How we redesigned Resourcify to bring financial clarity to enterprise sustainability operations

Resourcify unified finance, sustainability, and operations into one enterprise workflow. Lazarev.agency redesigned the platform around contract-driven logic, audit-ready reporting, and streamlined order management, giving enterprise teams greater financial clarity across every location.

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Resourcify reporting dashboard on a laptop, showing a waste-fraction donut chart, cost and proceeds cards, and a materials breakdown.

Scaleups

Media

B2B SaaS & tools

Product design

Redesign

UI/UX design

Digital transformation

Sales & revenue

Media

B2B SaaS & tools

22 Sep 25

How Insticator's redesign unlocked revenue by making every product sellable on its own

Insticator transformed a connected suite of features into a scalable portfolio of products. Lazarev.agency redesigned the platform so every engagement and monetization tool could stand on its own, creating new revenue opportunities while delivering a consistent experience for publishers.

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A person on a green sofa holds a tablet showing Insticator's Publisher Portal Conversion Analytics, with a stacked bar chart of new accounts by month and a source breakdown by channel.

Scaleups

Commerce

UX research & strategy

Product design

UI/UX design

Web design

Growth & engagement

Conversion

Commerce

24 Nov 25

How shopping discovery platform design boosted product visibility and shopper engagement

Explore how we designed Redbrain’s shopping discovery platform, aligning retailer and shopper needs to boost Google Shopping visibility.

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A graphic element in the form of a cylinder with some text about Redbrain is against the gradient-red background with red dots

Scaleups

B2B SaaS & tools

Redesign

Product design

UI/UX design

Design system

Digital transformation

Retention

B2B SaaS & tools

20 Nov 25

How redesigning Mozayix's interface gave risk managers their hours back

Mozayix didn't need more risk data. It needed faster access to it. Lazarev.agency redesigned the enterprise platform around how security managers actually work, turning scattered information into a unified decision-making system that saves time across every assessment, project, and incident.

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3D illustration of a satellite communication dish transmitting signals, representing secure data transfer, cloud connectivity, and enterprise communications.

Startups

Media

UI/UX design

Product design

UX research & strategy

Growth & engagement

Media

03 Nov 25

How event discovery mobile app design enhanced engagement and optimized attendance decisions

Explore how Lazarev.agency applied event discovery mobile app design to simplify event discovery, boost engagement, and optimize attendance decisions for users.

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Mobile app interface design screen showing the functionality of foot traffic forecast

Startups

B2B SaaS & tools

Product design

UI/UX design

UX research & strategy

Web design

Redesign

Growth & engagement

B2B SaaS & tools

27 Oct 25

How B2B project management app design optimized task management and team collaboration

Explore how Lazarev.agency used B2B project management app design to simplify workflows, boost team productivity, and turn routine tasks into an intuitive, interactive workspace.

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A girl in an orange jacket sitting in the earpads and listening to music.

Scaleups

Web3 & crypto

Commerce

B2B SaaS & tools

Redesign

Product design

Web design

UI/UX design

Growth & engagement

Sales & revenue

Web3 & crypto

Commerce

B2B SaaS & tools

23 Oct 25

How Metastaq’s redesign drove 130% sales growth and 200+ brand sign-ups

Metastaq turned NFTs from a developer-only challenge into a marketing tool brands could launch themselves. Lazarev.agency redesigned the platform around no-code creation, storefront customization, and business-friendly workflows, helping drive 200+ brand sign-ups and measurable commercial results.

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Abstract 3D composition featuring a soft, glowing organic shape floating against a dark textured background.

Scaleups

Fintech

Logistics

UI/UX design

Product design

Redesign

Digital transformation

Growth & engagement

Fintech

Logistics

20 Oct 25

How platform design gave Vessel Finance an edge in winning deal

Vessel Finance had the analytics engine, but users still preferred spreadsheets. Lazarev.agency redesigned the platform around how investors actually evaluate vessel acquisitions, transforming a complex financial model into a guided decision-making experience built for high-stakes maritime investments.

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Large bulk carrier vessel transporting cargo across open waters, illustrating maritime logistics, global shipping operations, and commercial freight transportation within the international supply chain.

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