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Scaleups

Scaleups whose products had to grow up

Scaleups inherit decisions made when the product was small, and those decisions turn into daily friction once the user base and the team both multiply. The cases below cover scaleups where the job was rebuilding the foundations without slowing the growth.

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Scaleups

Commerce

UX research & strategy

Product design

UI/UX design

Web design

Growth & engagement

Conversion

Commerce

24 Nov 25

How shopping discovery platform design boosted product visibility and shopper engagement

Explore how we designed Redbrain’s shopping discovery platform, aligning retailer and shopper needs to boost Google Shopping visibility.

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A graphic element in the form of a cylinder with some text about Redbrain is against the gradient-red background with red dots

Scaleups

B2B SaaS & tools

Redesign

Product design

UI/UX design

Design system

Digital transformation

Retention

B2B SaaS & tools

20 Nov 25

How redesigning Mozayix's interface gave risk managers their hours back

Mozayix didn't need more risk data. It needed faster access to it. Lazarev.agency redesigned the enterprise platform around how security managers actually work, turning scattered information into a unified decision-making system that saves time across every assessment, project, and incident.

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3D illustration of a satellite communication dish transmitting signals, representing secure data transfer, cloud connectivity, and enterprise communications.

Scaleups

Web3 & crypto

Commerce

B2B SaaS & tools

Redesign

Product design

Web design

UI/UX design

Growth & engagement

Sales & revenue

Web3 & crypto

Commerce

B2B SaaS & tools

23 Oct 25

How Metastaq’s redesign drove 130% sales growth and 200+ brand sign-ups

Metastaq turned NFTs from a developer-only challenge into a marketing tool brands could launch themselves. Lazarev.agency redesigned the platform around no-code creation, storefront customization, and business-friendly workflows, helping drive 200+ brand sign-ups and measurable commercial results.

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Abstract 3D composition featuring a soft, glowing organic shape floating against a dark textured background.

Scaleups

Fintech

Logistics

UI/UX design

Product design

Redesign

Digital transformation

Growth & engagement

Fintech

Logistics

20 Oct 25

How platform design gave Vessel Finance an edge in winning deal

Vessel Finance had the analytics engine, but users still preferred spreadsheets. Lazarev.agency redesigned the platform around how investors actually evaluate vessel acquisitions, transforming a complex financial model into a guided decision-making experience built for high-stakes maritime investments.

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Large bulk carrier vessel transporting cargo across open waters, illustrating maritime logistics, global shipping operations, and commercial freight transportation within the international supply chain.

Scaleups

Media

Web design

Conversion

Media

16 Oct 25

How strategic cinematography equipment platform design drove 41% new demand

Explore how Lazarev.agency created a premium cinematography equipment platform design for NODO, turning Inertia Wheels MAX into an immersive digital launch experience.

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A 3D render of NODO wheels against the dark background

Scaleups

Commerce

B2B SaaS & tools

Product design

UI/UX design

Design system

Sales & revenue

Commerce

B2B SaaS & tools

02 Oct 25

How our marketplace design helped Kingpin connect brands and retailers worldwide

Kingpin unified global wholesale into one seamless marketplace. Lazarev.agency designed a flexible B2B platform where brands and retailers can discover, negotiate, and manage orders through tailored workflows that scale across markets and business models.

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Kingpin wholesale marketplace homepage with the headline "Let's reshape the future of wholesale together" and separate "I'm a Brand" and "I'm a Retailer" sign-up paths.

Scaleups

B2B SaaS & tools

Redesign

Product design

UI/UX design

Digital transformation

Growth & engagement

B2B SaaS & tools

25 Sep 25

How we redesigned Resourcify to bring financial clarity to enterprise sustainability operations

Resourcify unified finance, sustainability, and operations into one enterprise workflow. Lazarev.agency redesigned the platform around contract-driven logic, audit-ready reporting, and streamlined order management, giving enterprise teams greater financial clarity across every location.

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Resourcify reporting dashboard on a laptop, showing a waste-fraction donut chart, cost and proceeds cards, and a materials breakdown.

Scaleups

Media

B2B SaaS & tools

Product design

Redesign

UI/UX design

Digital transformation

Sales & revenue

Media

B2B SaaS & tools

22 Sep 25

How Insticator's redesign unlocked revenue by making every product sellable on its own

Insticator transformed a connected suite of features into a scalable portfolio of products. Lazarev.agency redesigned the platform so every engagement and monetization tool could stand on its own, creating new revenue opportunities while delivering a consistent experience for publishers.

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A person on a green sofa holds a tablet showing Insticator's Publisher Portal Conversion Analytics, with a stacked bar chart of new accounts by month and a source breakdown by channel.

Scaleups

Logistics

Product design

Redesign

UX research & strategy

UI/UX design

Conversion

Logistics

15 Sep 25

How Lazarev.agency redesigned Bluwalk to get car-less drivers earning across the gig economy faster

Bluwalk opened the gig economy to people without a car. Lazarev.agency designed a mobile-first platform that guides drivers from registration to their first paycheck by unifying vehicle rentals, partner onboarding, earnings management, and compliance into one seamless experience.

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Bluwalk driver dashboard on a laptop, showing combined earnings, connected partners, income, invoices and the active rental.

Scaleups

Commerce

Product design

Redesign

UI/UX design

Digital transformation

Conversion

Commerce

04 Sep 25

How Lazarev.agency redesigned Dirs21 to win more direct hotel bookings

Dirs21 transformed direct hotel booking into a fast, confidence-building experience. Lazarev.agency redesigned the booking journey to guide guests from room selection to payment with clear pricing, intuitive navigation, and a seamless checkout across every device, helping hotels capture more direct reservations.

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Dirs21 booking app on a laptop showing the availability step with room results and a live booking summary.

Scaleups

B2B SaaS & tools

Product design

Redesign

UX research & strategy

UI/UX design

Retention

B2B SaaS & tools

28 Aug 25

How Lazarev.agency redesigned LeadFuze to help B2B teams reach the right leads faster

LeadFuze transformed powerful sales data into a search experience every team could use. Lazarev.agency redesigned the platform with guided search, automated account lists, and smarter prospect qualification, helping sales teams find, evaluate, and reach the right leads faster.

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LeadFuze lead lists dashboard showing Fuzebot automation status, total leads, and leads remaining for each list.

Scaleups

B2B SaaS & tools

AI & data

Product design

Redesign

Design system

Digital transformation

UI/UX design

Retention

B2B SaaS & tools

AI & data

25 Aug 25

How Lazarev.agency redesigned Xceed365 into an HR and payroll command center enterprises trust

Xceed365 transformed fragmented HR operations into a unified enterprise command center. Lazarev.agency redesigned the AI-powered platform around payroll, leave, compliance, and employee management, helping HR teams make faster, more confident decisions from a single workspace.

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Rope-wrapped laptop displaying the Xceed365 HR and payroll dashboard, symbolizing a constrained legacy system

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